Bachelor of Communication / Bachelor of Creative Media

4 Years On Campus Bachelors Program

Murdoch University Australia

Program Overview

The Bachelor of Communication / Bachelor of Creative Media is a 4-year double degree that combines creative production skills with professional communication training. Students study media, design, film, journalism, digital communication, and strategic communication while developing industry-ready skills. The program allows students to specialise in both communication and creative media, providing strong career flexibility. The course includes project-based learning, real-world campaigns, and portfolio development to prepare graduates for modern digital and creative industries. Specialisations / Majors Available Communication majors Journalism and Content Production Strategic Communication Digital Communication Communication and Media Studies.

Year 1

Students learn foundation units in communication, creative media, and digital production. Topics include visual storytelling, media studies, communication theory, and basic design or production skills. Students also begin core units from both majors.

Year 2

Students continue major subjects and develop practical skills in media production, journalism, communication strategy, or design. Project work and electives allow students to expand their knowledge and explore career interests.

Year 3

Advanced units focus on specialised skills, professional communication, and creative media production. Students work on complex projects, group assignments, and industry-style tasks while continuing both majors.

Year 4

Final year includes capstone projects, professional practice, and advanced major units. Students complete industry-focused projects or placements and prepare a professional portfolio for employment.

Learning Outcomes

Develop strong communication, storytelling, and creative production skills.
Learn to create digital content, campaigns, and media productions.
Understand professional practices in communication and creative industries.

Professional Alignment (Accreditation)

The program is designed with industry consultation to match current media and communication careers. Students learn skills required in journalism, digital media, design, and public relations. Work-integrated learning ensures graduates meet professional expectations.

Reputation (Employability Rankings)

Murdoch University is a recognised Australian public university. Courses are industry-focused and career-oriented. Graduates work in media, marketing, film, gaming, and communication sectors worldwide.

Experiential Learning (Research, Projects, Internships etc.)

The Bachelor of Communication / Bachelor of Creative Media strongly focuses on practical, industry-based learning to prepare students for careers in digital media, communication, journalism, design, film, and creative industries. Students work on real-world projects, develop professional portfolios, and gain experience using industry-standard tools and production techniques. The course integrates creative media training with communication strategy, allowing students to work on campaigns, media productions, and client-based assignments. Through Work Integrated Learning, internships, and final-year projects, students build both technical and professional skills required for employment in modern media and communication industries.

Project work:
Students complete practical assignments in media production, communication campaigns, storytelling, design, and digital content creation. Many units require producing real media outputs such as videos, graphics, podcasts, or communication plans.
Internship / placement:
The program includes Work Integrated Learning opportunities where students may work with real organisations on real campaigns. Previous students have worked with organisations such as Lifeline, RAC Arena, and The Salvation Army, gaining professional experience before graduation.
Labs / studio / practical work:
Students use professional studios, editing suites, and media production facilities for photography, sound, film, game design, and digital communication projects, ensuring hands-on training throughout the degree.
Final year project / capstone:
In the final stage of the degree, students complete advanced creative or communication projects that demonstrate their technical ability, creative thinking, and professional readiness. These projects often form part of their career portfolio.
Industry tools / software:
Students learn to use modern media and communication tools such as video editing software, graphic design platforms, web design tools, social media management systems, and digital publishing technologies.
Career preparation units:
The course includes professional practice training covering portfolio development, freelancing, client communication, media strategy, and career planning, helping students transition smoothly into employment after graduation.

Progression & Future Opportunities

Graduate Outcomes & Job Roles

Graduates may work as journalists, graphic designers, media producers, public relations officers, filmmakers, digital content creators, or communication specialists. The double degree increases career flexibility. Graduates can work in media, business, government, or creative industries.

Progression & Career Support

Students receive career guidance, portfolio training, and industry exposure. Professional practice units prepare students for employment. Work-integrated learning helps build experience before graduation.

Employment Stats & Salary Figures

Careers vary depending on major. Graduates may work in media companies, marketing agencies, film studios, or freelance roles. Salary depends on experience, portfolio, and industry.

Industry Partnerships

Students work with real clients on real projects. Industry professionals contribute to teaching. The course includes consultancy-style projects and placements.

Further Academic Progression

Graduates may continue to: