Bachelors of Communication / Business

4 Years On Campus Bachelors Program

Griffith University Nathan Campus

Program Overview

The Bachelor of Communication / Bachelor of Business at Griffith University is a four-year double degree that combines practical communication skills with strong business knowledge. It is designed for students who want to build careers in media, marketing, public relations, management, and corporate communication, where both creativity and business understanding are important. The program prepares you to work confidently in modern, fast-changing professional environments.

Curriculum Structure

Year 1
In your first year, you will build a strong foundation in both communication and business. You will study introductory communication units such as Foundations of Communication and Digital Media and Society, along with business subjects like The Purpose of Business and basic management concepts. This year develops your writing, analytical thinking, and understanding of how organisations operate.

Year 2
In your second year, you begin developing more specialised skills in both areas. Communication subjects include media writing, content creation, and digital communication, while business units focus on marketing principles, organisational behaviour, and decision-making. This stage helps you connect creative communication with real business applications.

Year 3
In your third year, you move into more advanced study across communication and business. You may study strategic communication, public relations, and media production alongside marketing strategy, management, or business analytics. This year focuses on applying your knowledge through practical, industry-style projects.

Year 4
In your final year, you complete advanced electives and major project-based learning in both disciplines. These projects combine communication strategy with business problem-solving, helping you build a strong professional portfolio ready for employment.

Focus Areas

Communication, media studies, journalism, public relations, digital media, marketing, management, business strategy, organisational behaviour, corporate communication, content production

Learning Outcomes

Strong communication skills, business decision-making ability, strategic thinking, digital media production, marketing knowledge, leadership skills, critical analysis, teamwork, and real-world problem-solving

Professional Alignment (Accreditation)

The business component is aligned with internationally recognised accreditation standards through Griffith Business School, ensuring global recognition and strong industry relevance.

Reputation (Employability Rankings)

Griffith University is well recognised for graduate employability, industry-connected teaching, and practical learning experiences, including internships and work-integrated learning that prepare students for real careers in communication and business.

Experiential Learning (Research, Projects, Internships etc.)

At Griffith University’s Nathan Campus, students pursuing a Bachelor of Communication or Business are immersed in a dynamic learning environment that emphasizes experiential learning. This approach ensures that you not only gain theoretical knowledge but also develop practical skills that are essential for your future career. With state-of-the-art facilities and a variety of tools at your disposal, you’ll have the opportunity to engage in real-world projects, collaborate with peers, and connect with industry professionals.

Here’s how Griffith supports your experiential learning journey:

- Industry-Standard Software: Gain hands-on experience with industry-relevant software such as Adobe Creative Suite for communication students and various business analytics tools for business students.
- Group Projects: Collaborate with fellow students on group projects that simulate real-world scenarios, enhancing your teamwork and problem-solving skills.
- Internships: Take advantage of internship opportunities that allow you to work with leading companies, providing invaluable experience and networking opportunities.
- Field Trips: Participate in field trips to local businesses and organizations, giving you insights into industry practices and trends.
- Research Laboratories: Access dedicated research labs equipped with the latest technology to support your studies and projects.
- Libraries and Learning Resources: Utilize extensive library resources, including digital databases and study spaces, to support your academic research and projects.
- Griffith Business School: Engage with the Griffith Business School, which offers specialized resources and support for business students, including workshops and guest lectures from industry leaders.

By choosing Griffith University, you’re not just enrolling in a program; you’re stepping into a vibrant community that prioritizes your practical learning and professional development.

Embark on your journey with us and equip yourself with the skills and experiences that will set you apart in the competitive job market!

Progression & Future Opportunities

Graduating with a Bachelor of Communication or Business from Griffith University’s Nathan Campus opens up a world of exciting career opportunities. Our graduates are well-prepared for roles such as Marketing Coordinator, Public Relations Specialist, and Business Analyst, among others. With a strong foundation in communication and business principles, you’ll be equipped to thrive in various industries:

- University Services: Griffith offers dedicated career services, including resume workshops, interview preparation, and networking events that connect students with industry professionals.
- Employment Stats and Salary Figures: According to recent data, over 80% of our graduates secure employment within six months of graduation, with starting salaries averaging around $60,000 per year.
- University–Industry Partnerships: Griffith has established partnerships with leading organizations such as Qantas, the Queensland Government, and various media outlets, providing students with valuable internship and job placement opportunities.
- Long-term Accreditation Value: Our programs are accredited by industry bodies, ensuring that your degree holds significant value in the job market and meets professional standards.
- Graduation Outcomes: Graduates from our programs report high levels of job satisfaction and career advancement, with many moving into leadership roles within just a few years of entering the workforce.

Further Academic Progression: After completing your Bachelor’s degree, you have the option to further enhance your qualifications through postgraduate studies. Griffith University offers a range of Master’s programs in areas such as Communication, Business Administration, and Marketing. This can provide you with specialized knowledge and skills, making you even more competitive in the job market. Additionally, you may consider pursuing research opportunities or a PhD, which can lead to academic careers or advanced positions in industry.

Choosing Griffith University for your studies means investing in a future filled with potential and opportunities. We’re excited to support you on this journey!