1. Cape Breton University
  2. Program
  3. Bachelors
  4. Bachelor of Business Administration Marketing

Bachelor of Business Administration Marketing

4 Years On Campus Bachelors Program

Cape Breton University

Program Overview

Marketing is the process of planning and executing the pricing, promotion, and distribution of ideas, goods and services to create an exchange that satisfies individual and organizational objectives. Marketing bridges the gap between consumers and an organization, helping companies understand what people want from their product or service.

Program Key Stats

$16000 (Annual cost)



55 %

Eligibility Criteria

2.8
24
75

NA
6.5
80

Additional Information & Requirements

Overall average of 65% based on high school performance, Graduation from an academic secondary school program or equivalent with an average of C in five, senior academic-level/university preparatory courses, Official transcripts, TOEFL PBT-550, CBT-213, IBT-80, IELTS-6.5, CAEL-60, MELAB-85, PTE-59

Career Options

  • Advertising
  • Sales
  • Brand Management
  • Public Relations
  • Social Media
  • Promotions
  • Market Research
  • Recruitment

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