BA Sport Management Honors in Kinesiology

3 Years On Campus Bachelors Program

Western University

Program Overview

The curriculum of this specialization has been designed in such a way to incorporate sport management and complementary interdisciplinary courses including: introduction to sport management, organizational behaviour, sport marketing, international sport marketing and a field experience. The study and practice of sport management builds on the disciplines of business, law, organizational psychology, sociology, recreation, and kinesiology. The field of sport management is unique in that it captures a variety of sub-disciplines and is studied in a wide variety of contexts. Sub-disciplines include sport marketing, leadership, organizational behaviour, organizational theory, legal aspects, communication, sport for development, tourism, event management and legacy planning, and pedagogy. Sport management is studied and practiced in a variety of contexts: nonprofit and commercial sport; local, regional, provincial, national and global sport organizations; sport, recreation and fitness for participants and spectators.

Program Key Stats

$39140 (Annual cost)



Eligibility Criteria

3.5
28
75

1200
6.5
83

Additional Information & Requirements

Career Options

  • Athletic Trainer
  • Adventure Trainer
  • Professional Sport Manager
  • Cardiac Rehabilitation Therapist
  • Cardiovascular Fitness Instructor
  • Recreational Sport Manager

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