BA in Journalism and Media Studies

3 Years On Campus Bachelors Program

Anglo American University

Program Overview

The Bachelor of Arts in Journalism and Media Studies: Media and Culture at Anglo-American University in Prague delivers a modern, interdisciplinary education that blends core journalism training with media studies, film studies, and marketing/public relations, all wrapped in a focus on media and culture. It's perfect for creative students passionate about storytelling, media literacy, and analyzing today's digital world, helping you build top-notch writing, speaking, critical thinking, and research skills while earning a globally recognized degree in just three years—accredited in both the US and EU.


Curriculum Structure
Year 1
lays a strong foundation by immersing you in the basics of media and communication, starting with the General Education Module that builds essential skills across history, politics, sociology, and psychology common to all AAU undergrads. You'll dive into journalism fundamentals through courses like introductory reporting and media theory, while exploring Major Module essentials such as digital media and visual journalism to spark your passion for how stories shape culture. This year sets you up with practical tools and broad knowledge to thrive in media environments.

Year 2 ramps up with deeper dives into media analysis and skills, emphasizing the Concentration Module in Media and Culture where you'll tackle courses like media history, film studies, and cultural journalism to sharpen your critical thinking on historical and contemporary media landscapes. Electives in marketing/public relations and research methods help you develop high-level English writing and presentation abilities, preparing you to evaluate information reliability in fast-paced digital settings. It's an exciting phase where theory meets hands-on practice, building your media literacy edge.

Year 3 focuses on mastery and real-world application through advanced elective courses and capstone work, including options in media literacy, online culture, and social media's impact on journalism values and techniques. You'll synthesize everything in state exams covering the major and concentration modules, plus a thesis defense, emerging with the ability to work confidently in traditional and new digital media. By graduation, you'll be polished, versatile, and ready to launch your career.


Focus areas: High-level English writing and speaking, media literacy, critical analysis of historical/contemporary media environments, research skills, digital tools, and conceptual understanding of media history.

Learning outcomes: Graduates gain theoretical and methodological knowledge in journalism/communications, plus interdisciplinary insights in politics, economics, social sciences, and humanities; skills to seek/evaluate information, work in traditional/digital media, and produce content with strong narrative and intercultural abilities.

Professional alignment (accreditation): Accredited by WASC (US) and MSMT (Czech Ministry of Education), ensuring your degree is recognized globally for careers in journalism, media, PR, film, and cultural analysis.

Reputation (employability rankings): AAU's journalism programs boast strong employability through practical training and international faculty, with grads excelling in diverse media roles—backed by the university's US/EU dual accreditation and Prague's vibrant media hub status, though specific QS/Guardian rankings for this program aren't detailed in official sources.

 

Experiential Learning (Research, Projects, Internships etc.)

The B.A. in Journalism and Media Studies: Media and Culture is designed to give you real-world experience from day one. Rather than spending four years in lectures, you'll complete your degree in just three years while combining classroom theory with hands-on practice in actual media production. The program emphasizes practical skills development alongside critical thinking, meaning you'll work with real tools, real projects, and real media professionals—not simulations.

Beyond the classroom, AAU provides multiple platforms and facilities where you can immediately apply what you're learning:

- Student-run publication: Contribute to or produce *Lennon Wall*, the bi-annual student magazine, where you'll gain hands-on experience planning budgets, developing editorial strategy, and creating magazine layouts
- Internet radio production: Create and host programs on Soundbricks, a dedicated platform for student broadcasting
- Professional internships: Gain valuable experience through internships with leading media and communications organizations including Prague Morning, Radio Free Europe, expats.cz, Project Syndicate, and Havas—with opportunities both in the Czech Republic and abroad
- Career Center support: Media professionals regularly visit campus to connect directly with students and facilitate internship placements
- Student clubs and projects: Join organizations focused on environmental and social issues, giving you experience in advocacy journalism and mission-driven media

The program specifically prepares you to develop high-level English writing and speaking skills, master critical media analysis, and conduct original research—all competencies employers actively seek. You'll graduate with both academic rigor and real internship experience in your desired field, making you job-ready from day one.

Progression & Future Opportunities

At Anglo-American University, our Bachelor of Arts in Journalism and Media Studies: Media and Culture dives deep into experiential learning, where you'll build real-world skills through hands-on projects that mirror professional media environments. You'll gain practical expertise in media production, digital storytelling, and cultural analysis, supported by faculty who encourage original research and creative initiatives—all while using tools like internet radio platforms and student-led publications.

This program stands out because it blends academic depth with opportunities you can jump into right away:

- Internships with top organizations: Secure valuable professional experience at places like Prague Morning, Radio Free Europe, expats.cz, Project Syndicate, or Havas, both in the Czech Republic and abroad, thanks to our Career Center's connections with media pros.
- Student-run magazine Lennon Wall: Produce the bi-annual publication hands-on—plan budgets, craft editorial strategies, design layouts, and manage the whole process for authentic publishing experience.
- Soundbricks internet radio: Create and host your own programs, honing skills in audio production and digital broadcasting.
- Student clubs and projects: Join clubs focused on social issues or environmental topics to collaborate on media campaigns, group initiatives, and original research projects fully backed by faculty.

These experiences ensure you graduate with a portfolio, internship, and network that employers love—plus a globally recognized degree accredited in the US and EU, all in just three years. Imagine turning your passion for media and culture into a career while living in vibrant Prague. Ready to apply? Reach out to [email protected] today—spots fill fast!

 

Program Key Stats

Kč41,256 USD
Kč35,856 USD
Rolling


No
No

Eligibility Criteria

***
N/A
24
N/A

N/A
NA
6.0
72
-

Additional Information & Requirements

Country Requirements

Career Options

  • Journalist
  • media analyst
  • content creator
  • communications specialist
  • digital media strategist
  • cultural researcher
  • public relations executive

Book Free Session with Our Admission Experts

Admission Experts