Bachelor's degree programme in Economics and Business Administration

3 Years On Campus Bachelors Program

Aarhus University

Program Overview

The Bachelor's Degree in Economics and Business Administration at Aarhus University gives you a solid foundation in how businesses really work, blending economics, law, and organization to tackle real-world challenges like strategy, finance, and customer satisfaction. It's perfect for students who love analyzing problems, thinking strategically, and customizing their studies—whether you're into marketing, logistics, or global economics—and it sets you up for exciting Master's options or direct entry into business roles.

Curriculum Structure
Year 1
You'll kick off with core building blocks that introduce you to the essentials of business and economics, building a strong base for everything ahead. Courses like Microeconomics and Macroeconomics dive into market dynamics and broader economic forces, while Financial Accounting teaches you how to read and create financial statements—skills you'll use right away to understand company health. Expect hands-on group work alongside lectures to make these concepts stick.

Year 2
Here, things get more strategic as you explore how companies compete and grow. In Economics 2, you'll analyze market conditions, strategic behavior, and competition rules using micro and industrial economics tools for smart business decisions; Strategy focuses on macro analyses, industry insights, resource evaluation, and change management to craft winning company plans. You'll also touch on Business Law to grasp legal impacts on operations, all through practical classroom discussions.

Year 3
This is where you take control: the fifth semester lets you pick electives or study abroad at partner universities, tailoring your path to passions like logistics or finance. The sixth wraps up with your Bachelor's project on a chosen business topic, applying everything from Management Accounting and Marketing Management to real issues like production optimization or customer loyalty. It's flexible, engaging, and prepares you to hit the ground running post-graduation.

Focus areas
Core strengths include organisational behaviour, strategy, management accounting, financial accounting, logistics, marketing management, finance, micro- and macroeconomics, business law, and methodological tools for analyzing financing, production, and societal impacts on business.

Learning outcomes
You'll gain broad competencies in business analysis, strategy development, economic decision-making, and customization—equipping you to optimize operations, improve satisfaction, and navigate global challenges, with skills in areas like marketing, financial management, and organisational development.

Professional alignment (accreditation)
The program guarantees legal right of admission to Aarhus University's MSc in Economics and Business Administration (1-year top-up), ensuring seamless progression to advanced studies, and aligns directly with careers in sales, finance, HR, strategy, and management in private/public sectors.

Reputation (employability rankings)
Aarhus BSS graduates excel in employability, with strong prospects in accountancy, financial management, marketing, and executive roles—backed by the university's top-tier status in business education, high quota scores (e.g., 8.2/8.3), and real-world focus that lands jobs fast.

Experiential Learning (Research, Projects, Internships etc.)

At Aarhus BSS, the Bachelor's in Economics and Business Administration dives right into practical skills through hands-on activities that mirror real business challenges. You'll tackle case studies on financing, production planning, and customer strategies, building expertise in areas like marketing, finance, logistics, and organizational behavior. Classes mix lectures with classroom discussions and study group work, where you actively apply theory—expect about 20 hours of teaching weekly plus prep time spent collaborating on assignments and presentations.

This setup gives you direct experience with business operations:
- Study group activities: Regular group work on real-world problems, like preparing presentations and solving company-specific cases, just like in a professional team—seen in your weekly schedule with dedicated study group slots.
- Projects with businesses (Herning campus): From your first semester, collaborate on actual business projects in logistics, accounting, sales, and innovation, blending theory with practice in small groups.
- Classroom instruction and exercises: Small-group sessions where you discuss assignments, review solutions, and test strategies for issues like financial management or organizational development.
- Active study environment at Aarhus BSS: Join academic and social clubs for networking and practical involvement, all based at the Department of Management and Department of Economics and Business Economics.

Progression & Future Opportunities

At Aarhus University's Bachelor's in Economics and Business Administration, you'll dive right into practical skills through hands-on activities that mirror real business challenges, building your ability to analyze financing decisions, optimize production, or boost customer satisfaction from day one. Whether at the main campus with Aarhus BSS or in Herning's career-focused setup, expect a mix of lectures, classroom discussions, and collaborative group work that emphasizes applying theory to actual company cases—think working directly with businesses on projects as early as your first semester in Herning. This active environment, with about 20 hours of weekly teaching plus self-study and group prep, ensures you're not just learning concepts but testing them in real-world scenarios.

Here are some standout ways you'll gain that experiential edge:
- Study group activities and projects: Regular work in study groups for assignments, presentations, and exam prep, including real-world business cases where you collaborate with companies—especially prominent in Herning to build your business understanding.
- Classroom instruction in small groups: Active sessions applying theory to solve specific company problems, like strategy or financial management, with direct feedback from instructors.
- Business community collaboration: In Herning, first-semester projects partnering with local businesses on logistics, sales, innovation, and more, blending theory with practice uniquely for this program.
- Practical exercises and case work: Hands-on calculations, optimization, and issue analysis in subjects like microeconomics, marketing, and organisational behaviour during scheduled classroom time.