Bachelor of Science in Economics and Business Administration

3 Years On Campus Bachelors Program

Aarhus University

Program Overview

The Bachelor of Science in Business Economics (HA) equips you with comprehensive knowledge across all major business disciplines—from strategy and finance to marketing and organizational behavior—preparing you to analyze real-world business challenges and lead strategic decisions in dynamic organizations. This program is ideal if you want a broad, versatile foundation in business administration while maintaining the flexibility to specialize in areas that excite you, whether that's financial management, organizational development, or strategic planning.

Curriculum Structure

First Year: Foundations in Business Thinking

Your first year builds the essential toolkit you'll use throughout your career. You'll develop a solid understanding of Economics 2, which covers market dynamics, how companies compete strategically, and the competitive landscape they operate within. You'll also take courses in organizational behavior and business methodology, giving you the frameworks to understand how businesses actually function. These foundational courses ensure you're speaking the same language as business professionals from day one.

Second Year: Strategic Depth and Analytical Skills

By your second year, you're ready for more sophisticated analysis. The Strategy course becomes central to your studies, teaching you how to conduct macro analyses, assess industry landscapes, evaluate company resources and capabilities, and manage strategic change. You'll also deepen your quantitative skills and explore external accounting, logistics, and financing—the practical tools that businesses use to make critical decisions. This is where theory meets the real decisions that shape companies.

Third Year: Specialization and Independent Project Work

In your final year, you customize your own study path by selecting from a wide range of elective subjects tailored to your career interests. Alternatively, you can spend a semester as an exchange student at one of Aarhus University's many partner universities, gaining international perspective. Your degree culminates in a Bachelor's project where you tackle a business administration challenge of your choice, demonstrating your ability to apply everything you've learned to solve genuine problems.

Focus Areas

Organizational behavior, strategy, management accounting, financial accounting, logistics, marketing management, finance, micro- and macroeconomics, business law, and business methodology.

Learning Outcomes

You'll develop the ability to analyze financing decisions, optimize production planning, improve customer satisfaction, and understand how companies are shaped by societal, technological, economic, and legal forces.

Professional Alignment

The program is taught through a mix of lectures, classroom instruction, and study group activities with approximately 20 hours of teaching per week. You'll gain practical competencies in marketing, financial management, organizational development, management strategy, and project development.

Reputation & Career Prospects

Graduates pursue careers in management and specialist business roles across organizations. The program's broad curriculum and practical focus position you well for roles in financial management, business strategy, consulting, and organizational leadership.

Experiential Learning (Research, Projects, Internships etc.)

At Aarhus University, the BA in Economics and Business Administration (HA) at Campus Herning or Aarhus puts real-world practice front and center, so you're not just learning theory—you're building skills through hands-on activities that mirror what businesses actually do. You'll dive into practical problem-solving during classroom sessions where you apply concepts to company challenges, work closely with faculty in small groups, and tackle assignments that get reviewed together. The programme blends lectures with study group work, like preparing presentations and collaborating on projects such as the Business Development Project, all in excellent study facilities designed for strong student-faculty interaction and an international vibe.

This setup gives you tools and experiences tailored to business economics:
- Study group work and projects: Regular group assignments, presentations, and projects like the Business Development Project (with dedicated supervision and lectures), plus active classroom discussions on real business problems in areas like sales, finance, accounting, and socioeconomics.
- Excellent study facilities: Modern spaces at Campus Herning and Aarhus BSS (Departments of Management and Economics and Business Economics), including study cafés for subjects like Mathematics and preparation time built into your schedule.
- Strong student-faculty interaction: Personalized supervision during projects and classroom instruction, with about 20 hours of weekly teaching focused on practical application.

Progression & Future Opportunities

The Economics and Business Administration programme at Aarhus University combines rigorous academic training with hands-on learning that prepares you for today's dynamic business world. Rather than spending your time purely in lectures, you'll engage in a blend of teaching methods designed to build practical expertise: lectures introduce core concepts, classroom instruction puts theory into action as you tackle real company problems, and study group work develops your collaboration and presentation skills. With approximately 20 hours of structured teaching per week and an equal amount of independent preparation, you'll develop both deep subject knowledge and the ability to apply it meaningfully.

The programme structure emphasizes active learning throughout your studies:

- Classroom instruction focused on problem-solving: You won't just learn theory—you'll actively apply concepts to suggest solutions for specific business challenges, with assignments discussed and reviewed in real time
- Study group collaboration: You'll work with peers to prepare presentations, complete assignments, and prepare for exams, building the teamwork skills employers value
- Business Development Project: A significant hands-on component where you learn by doing, with dedicated supervision sessions to guide your progress
- Three integrated academic areas: Business administration (sales, financial management, accounting, organization, financing); quantitative methods (statistics, business law, project management); and socioeconomics—giving you a comprehensive business toolkit
- Aarhus BSS facilities: You'll be based at the Department of Management and Department of Economics and Business Economics, giving you access to university resources and research infrastructure