1. American University In Cairo
  2. Program
  3. Bachelors
  4. BA Integrated Marketing Communication

BA Integrated Marketing Communication

3 Years On Campus Bachelors Program

American University In Cairo

Program Overview

Integrated Marketing Communication is the integration of all marketing communication tools under one strategic communication focus. It takes all communication tools from working in isolation to complementing each other, with the objective of communicating one unified message from the organization to its target consumers.

Program Key Stats

‎E£22050 (Annual cost)



Eligibility Criteria

2
30
70

1100
6.5
80

Additional Information & Requirements

Official secondary school transcripts, Proof of years of schooling/Enrollment Certificate for IGCSE, Birth Certificate, One recent passport photos in color, Essay, Recommendation letters, Extracurricular activities, Final acceptance will be given after submitting your final transcript and proof of graduation, Thanawiya Amma/Tawgihi: A score of at least 70 percent, Thanawiya Amma-A score of at least 75 percent, English placement depends on your TOEFL/IELTS test scores.

Career Options

  • Chief Marketing Officer
  • Marketing Director
  • Social Media Communication Manager

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