International Business and Analytics, Bachelor's Degree

3 Years On Campus Bachelors Program

Metropolia University of Applied Sciences

Program Overview

The International Business and Analytics (IBA) Bachelor's Degree at Metropolia University of Applied Sciences is a 3.5-year program (210 ECTS credits) that blends global business knowledge with data analytics skills, preparing you for thriving careers in international markets where data drives smart decisions. It's perfect for ambitious students who love business, numbers, and tech, and want hands-on learning at our modern Myyrmäki Campus in Vantaa—plus the option for a double degree abroad in your third year.

Curriculum Structure
Year 1: You'll kick off with foundational business skills, diving into International Markets and Responsible Business Practices to understand global trade ethics, Business Mathematics and Statistics for crunching numbers and spotting trends, and Business Accounting to master financial statements. This builds a strong base in how businesses operate worldwide, blending theory with real-world cases right from day one alongside degree students.
Year 2: Things ramp up with practical tools like Supply Chain Management to optimize global logistics, Marketing for crafting strategies that win customers, and IT Tools to leverage software for business efficiency. You'll start applying analytics to business challenges, getting ready for international projects and even selection for partner universities abroad.
Year 3: Focus shifts to advanced analytics and strategy through courses like Economics and Finance, plus specialized data modules that teach you to analyze markets and forecast with data. This year often means studying full-time at a partner university for your double degree option, gaining global experience while deepening analytics expertise.
Year 3.5 (Final Semester): Wrap up with capstone projects integrating everything—think Communication for Global Business and leadership-focused analytics to solve real company problems. You'll graduate ready to lead with data-backed insights in multinational teams.

Focus areas: International business operations, data analytics for decision-making, sustainable practices, and supply chain strategies—equipping you to navigate global markets with tech-savvy confidence.

Learning outcomes: Gain a Bachelor of Business Administration (BBA) with skills in business analysis, data-driven strategy, international trade, and ethical leadership; double-degree seekers earn an additional Bachelor's from a European partner university.

Professional alignment (accreditation): Fully accredited Finnish UAS degree, meeting EU standards for professional qualifications in business and analytics; path studies (60 ECTS) offer a seamless entry route via Open UAS.

Reputation (employability rankings): Metropolia Business School graduates ~400 professionals yearly into Finnish and global markets, with strong demand for IBA skills in data analytics and international roles—backed by our practical, employer-connected curriculum.

Experiential Learning (Research, Projects, Internships etc.)

In the International Business and Analytics Bachelor's program at Metropolia University of Applied Sciences, you'll dive straight into hands-on learning that builds real-world skills in global business and data analytics right from day one. Studies blend practical group projects and assignments with expert guidance from certified business pros, all in a multicultural environment at the modern Myyrmäki Campus (shifting to Myllypuro in August 2026), where you'll use your own laptop to tackle dynamic business challenges. This approach ensures you're not just learning theory—you're applying it to drive business decisions with data, preparing you for careers in international markets.

Here's how experiential learning comes alive in IBA, with specifics like compulsory work placements, group work, and top-notch campus resources:
- Compulsory internships/work placements: Every Bachelor's degree, including IBA, includes mandatory work placements to give you real industry experience and networking in Finnish and global business.
- Group projects and practical assignments: Courses feature lots of collaborative group projects focused on analyzing business problems in international contexts, data analytics, and strategies—perfect for building teamwork skills in a multinational setting.
- Double degree option with partner universities: In your third year, selected students study full-time abroad at partner unis in Europe for a second degree, gaining international exposure and credits (program totals 210 ECTS, up to 240 for doubles).
- State-of-the-art campus facilities: Access Myyrmäki's learning environments like the library, student restaurant, Urbanfarmlab, Electria Factory for innovation, and Garage workshops for robotics/AI—ideal for business analytics projects (moving to Myllypuro Campus in 2026).
- Personal laptop for digital tools: Bring your own Windows 11/Mac device (min i5/i7, 8GB RAM, 256GB SSD) to work with business analytics software and data tools during studies.
- Multicultural networking at Business School: Join 1600+ students and 60 experts at Metropolia Business School for cross-disciplinary connections, exchange programs, and real business challenges.

Progression & Future Opportunities

At Metropolia University of Applied Sciences, our International Business and Analytics Bachelor's programme dives right into hands-on learning, building real-world skills in international business and data analytics from day one. You'll work on practical business challenges using tools like laptops equipped for analytics (Windows 11 or Mac with Intel i5/i7 or AMD Ryzen 5/7, 8GB RAM, and 256GB SSD minimum), all in a dynamic, multicultural environment at Myyrmäki Campus—where business studies are based until moving to Myllypuro in August 2026. This setup lets you apply concepts immediately through group work, expert-led projects, and global networking, preparing you for careers driving data-informed business strategies.

Here's what makes our experiential learning stand out: you'll gain these specific opportunities tailored to the IBA programme:
- Compulsory work placements: Every Bachelor's student completes real-world internships, giving you direct industry experience in business analytics and international operations.
- Group projects with degree peers: Path studies and core courses involve collaborative basic business studies (up to 60 credits), tackling global business problems alongside full-time students Monday-Friday.
- Double degree option abroad: In your third year, selected students study full-time at partner universities in Europe for a second Bachelor's degree, boosting international exposure.
- Campus facilities for business: Access Myyrmäki's library, student restaurant, and innovation spaces like Urbanfarmlab and Garage workshops for robotics/AI—perfect for analytics projects (transitioning to Myllypuro Campus in 2026).
- Multicultural networking: Join over 1,600 students and 60 expert staff at Metropolia Business School, with ties to global companies and universities for projects and exchanges.