1. University of Passau
  2. Program
  3. Bachelors
  4. Bachelor of Journalism and Strategic Communication

Bachelor of Journalism and Strategic Communication

3 Years On Campus Bachelors Program

University of Passau

Program Overview

During your studies, you will learn journalistic and PR core competencies for networked multimedia production and cross-media distribution of different media formats (text, audio, video, photo, etc.) on both classic and new platforms (print, TV, radio, online, mobile). You will receive well-founded communication science knowledge about the functions, processes and modes of action of journalism and strategic communication as well as about their normative barriers through media law and media ethics. You will plan and implement application-related research and practical projects to deepen your empirical and practical knowledge.

Program Key Stats




Eligibility Criteria

2.5
27
60

6.5
87

Additional Information & Requirements

High school transcripts, Original diploma allowing access to university (equivalent to the German baccalaureate), a certificate of level of knowledge in German (minimum required: TCF B2, DELF B2 or DUEF B2).

Career Options

  • News reporter
  • Editor
  • Advertising
  • Publisher

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