B.S Illustration and Graphic Design

Graphic design is the art and profession of using visual compositions to solve problems and communicate ideas through typography, imagery, color and form. While illustration focuses on creative interpretation, graphic design is all about communication with its target audience. Marketing and branding strategies (rather than text or stories) typically fuel the direction of graphic designers. The types of graphic design are wide ranging in both the print and digital worlds. Posters, fliers, business cards, packaging, billboards, and logos are a few examples of predominantly physical print works, while email marketing and web design dominate the digital landscape.