1. University of Bologna
  2. Program
  3. Bachelors
  4. Bachelors in Management and Marketing

Bachelors in Management and Marketing

3 Years On Campus Bachelors Program

University of Bologna

Program Overview

The degree programme in Management and Marketing sets out to provide graduates with know-how in business management, particularly referring to the decision-making processes in businesses, and who are able to work in company management and consumer behaviour analysis. The curriculum is therefore characterised by a strong presence of business course units, in particular in the following subject areas: Business Economics, Economics and Business Management, Business Finance, Business Organisation, Economics of Financial Intermediaries. The programme also has a strong focus on mathematical, statistical and econometric areas, in particular in the following subject areas: Mathematical Methods for Economics and Actuarial and Financial Sciences, Statistics, Economic Statistics, Econometrics, therefore offering a different curriculum compared to other 1st cycle business programmes.

Program Key Stats

€2200 (Annual cost)



60 %

Eligibility Criteria

2.5
27
60

6.5
80

Additional Information & Requirements

A five-year secondary school diploma or equivalent suitable qualification obtained abroad, or a four-year secondary school diploma and diploma for the relative supplementary year, Documents giving evidence of the level of proficiency in the required language (minimum B1 level), Language of the entrance University (French, Greek or Italian), CV, Motivation Letter, Letter of recommendations, Certificate of residence, IELTS and TOEFL scores, logical and mathematical skills, Assessment of basic knowledge

Career Options

  • Marketing manager
  • Program Associate
  • Marketing Consultant
  • Project Coordinator
  • Program Manager
  • Direct Marketing Manager

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