3 Years On Campus Bachelors Program
International Business (3-year) at Hanze UAS
Program Overview
The International Business (3-year) programme prepares you to become a business professional with a global mindset, ready to add value to international business and society. This intensive three-year degree is designed for ambitious, independent learners who want to master core business areas—marketing, finance, supply chain management, and human resources—while developing the intercultural sensitivity and communication skills essential for thriving in international environments.
Curriculum Structure
Year 1: Foundation & Professional Development
Your first year introduces you to the fundamental areas of business through an integrated approach that combines theory with real-world application. You'll explore business simulation and international business projects, covering foundational courses in International Marketing & Research, Business Analytics, and Talent Management. Beyond technical knowledge, you'll develop professional skills including intercultural competency and personal development, learning to recognize cultural norms and values while building self-awareness and teamwork capabilities.
Year 2: Specialization & Applied Learning
In your second year, you deepen your expertise across core business functions while continuing to build professional competencies. You'll work on specialized projects in areas like Financial Analysis of International Companies and Supply Chain Management, applying your knowledge directly to real business scenarios. This year balances theoretical mastery with hands-on experience, preparing you for more complex consulting work in your final year.
Year 3: Consulting & Graduation
Your final year transforms you into a business consultant, where you'll work directly with companies to develop solutions for real business issues. You'll participate in multidisciplinary business simulation games covering mission, strategy, finance, and entrepreneurship, while also completing your graduation project—acting as a consultant for an external company where you'll analyze business problems, produce a comprehensive report, and defend your findings in an oral presentation.
Focus Areas
Marketing, Finance & Accounting, Supply Chain Management, Human Resource Management, intercultural communication, and business consulting.
Learning Outcomes
Develop advanced international business skills alongside solid technical knowledge; master intercultural sensitivity and professional communication; gain practical consulting experience; become a self-reliant, disciplined business professional prepared for global work environments.
Professional Alignment
The programme emphasizes real-world application through projects with external companies and business simulation games, ensuring you graduate with practical experience alongside theoretical knowledge.
Reputation & Employability
Hanze University of Applied Sciences is recognized for its practice-oriented approach, with students working on actual client projects that contribute concrete solutions to current business issues.
Apply now: https://www.hanze.nl/en/programmes/full-time/bachelor/international-business-3-year
Why International Business (3-year) at Hanze UAS is Your Gateway to Global Success
The International Business (3-year) programme at Hanze stands out because it's built on a philosophy of learning by doing. From day one, you're not just sitting in lectures absorbing theory—you're applying your knowledge to real business challenges through integrated projects and cases. This hands-on approach means you develop the practical skills employers actually want: business acumen combined with intercultural competence and professional communication abilities.
The first year grounds you in core business fundamentals—Marketing, Finance & Accounting, Supply Chain Management, and Human Resource Management—but here's the key difference: you learn these through active business projects and integrated cases rather than passive study. This immediately shows you how these different areas connect in real organizations. You'll also take courses specifically designed for your development as an international professional, including personal and intercultural development programs that prepare you for working across cultures.
What makes the programme truly distinctive is the second-year semester abroad. With over 120 partner institutions globally, you'll study at a university in a different country, deepening both your cultural understanding and language skills. For non-Dutch students, there's also the flexibility to stay in the Netherlands and pursue a minor instead, allowing you to tailor your experience.
By your final semester, you'll complete a graduation project where you work as a consultant for an external company. This isn't a theoretical exercise—you're solving real business problems, defining challenges, conducting research, and presenting your findings to actual stakeholders. It's your portfolio piece and proof that you can deliver professional results.
Here's what you'll have access to throughout your studies:
- International cohort: Study alongside students from over 60 nationalities within an English-taught environment, experiencing genuine cultural diversity daily
- Faculty with industry experience: Your lecturers aren't just academics—they bring real professional field experience to their teaching
- Business simulation games: Develop strategy and decision-making skills through interactive business simulations that mirror real market dynamics
- Real-world client projects: Work directly on assignments for actual companies, contributing to concrete solutions
- Global partner network: Access to 120+ partner universities worldwide, expanding your professional connections
- Professional skills development: Dedicated courses in communication, negotiation, leadership, and intercultural collaboration integrated throughout your studies
- Collaborative learning spaces: Study within the International Business School, which has over 1,300 students creating an inherently international learning community
For detailed information about facilities, resources, and campus spaces supporting your studies, visit the full facilities and services overview for International Business programmes.
Why International Business (3-year) at Hanze UAS is Perfect for Your Career
The International Business (3-year) bachelor at Hanze UAS isn't just about reading textbooks in lecture halls. This programme is built on a philosophy of learning by doing, where you'll tackle real business challenges from day one and develop the practical skills employers actually want.
Throughout your three years, you'll work on integrated business projects and cases that connect what you're learning in class directly to real-world scenarios. In your first year alone, you'll apply your knowledge across marketing, finance, supply chain management, and human resource management through hands-on projects that simulate authentic business environments. By your final semester, you'll step into the role of a business consultant for an external company, where you'll identify actual business problems, conduct research, present findings, and defend your conclusions—essentially working as a professional before you graduate.
Beyond individual projects, the programme emphasizes interpersonal and intercultural development through interactive coursework. You'll take the Global Business Behaviour course, which uses interactive lectures and workshops to build skills in communication, negotiation, leadership, and cross-cultural collaboration through real-world techniques and practical reflection. This means you're not just learning theory; you're practicing the exact competencies international employers expect.
The learning experience extends beyond your home campus as well. A standout feature is that during your second year, you'll spend a full semester studying at one of Hanze's 120+ partner universities worldwide, allowing you to immerse yourself in different business cultures and develop language skills in practice. If you prefer to stay in the Netherlands, you can alternatively complete a minor (elective semester) at IBS or another Hanze UAS programme, giving you flexibility in how you customize your experience.
Facilities and Resources That Support Your Learning:
The physical and digital infrastructure at Hanze UAS includes:
- Van OlstBorg building – your main hub for business programmes, housing dedicated spaces for International Business students
- Business simulation games – integrated into your coursework to teach decision-making and strategic thinking
- Living lab environments – collaborative spaces where you work alongside other students, lecturer-researchers, and entrepreneurs on real spatial and organizational design problems
- Real client projects – you contribute to concrete solutions for current issues impacting society, not hypothetical case studies
- Study abroad network – access to 120+ partner institutions globally for semester exchanges
- Professional teaching staff – lecturers who are active researchers and practitioners in their fields, bringing current industry insights into classrooms
- Integrated business tools – exposure to the tools and frameworks professionals use, such as Design Thinking and business canvases
This approach means you graduate not just with a degree, but with a portfolio of real projects, international experience, and proven professional competencies that set you apart in the job market.



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