1. Massey University
  2. Program
  3. Bachelors
  4. Bachelor of Business in Marketing

Bachelor of Business in Marketing

3 Years On Campus Bachelors Program

Massey University

Program Overview

Marketing is a key function for all businesses. It is the difference between having great products and services, and selling those products and services to the people that need them. By giving you sound knowledge of marketing principles, how to apply them and how to evaluate them, Massey s Bachelor of Business (Marketing) will teach the ins and outs of consumer demand to lead the way in marketing the world s future innovations.

Program Key Stats

$27690 (Annual cost)



Eligibility Criteria

2.8
27
70

1100
6
80

Additional Information & Requirements

Transcripts,University Entrance Examination,Preferential Entry score,NCEA level 3,Cambridge International Examinations score,(The Preferential Entry Score from CIE, is 140 point),IB diploma,Personal Statement,Statement from Academic advisor,For Australian students:Australian Tertiary Admission Rank (ATAR) score 74 or greater.Overall Position (OP) score 12 or lower.Tertiary Education Rank (TER) 74 or greater.Universities Admission Index (UAI) 74 or greater.IELTS and TOEFL test scores (IELTS minimum score 6.0,iBT TOEFL minimum score of 80.

Career Options

  • Careers in Sales/sales management
  • Retail industry
  • New product planning
  • Non-profit services

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