The Bachelor of Business and Administration (BBA) at the University of Wrocław is a three-year, English-taught program designed for students who want to develop a strong foundation in business, management, finance, and administration. The program blends business knowledge with legal, economic, and international perspectives, helping students build the skills required for careers in multinational companies, consulting, finance, entrepreneurship, and public organisations.
Students explore key areas such as leadership, marketing, accounting, finance, management, entrepreneurship, human resources, international economics, business law, and intercultural communication. After completing the common foundation years, students can choose a specialisation in Business, Finance, or Governance based on their career goals.
Curriculum Structure
Year 1 – Building Business Foundations
The first year focuses on developing a strong understanding of how businesses and organisations operate. Students study subjects such as Fundamentals of Law and Government, Fundamentals of Microeconomics, Introduction to Public International Law, and Fundamentals of Quantitative Methods, which help them understand economic principles, legal frameworks, and analytical approaches used in business decision-making.
Students also explore Public and Private Organisations, gaining insight into organisational structures and how different institutions function within economic and social environments.
Year 2 – Developing Management and Business Skills
In the second year, students strengthen their understanding of business operations through subjects such as Introduction to Finance, Fundamentals of Management and Strategic Management, Human Resource Management, and Marketing in International Environment. These modules help students develop skills in financial planning, leadership, strategic thinking, employee management, and international marketing.
Students also gain exposure to technology-driven business practices through Information and Communication Technologies while developing entrepreneurial skills through Theory and Practice of Entrepreneurship.
Year 3 – Specialisation and Career Preparation
In the final year, students choose a specialisation pathway based on their interests: Business, Finance, or Governance. The Business pathway covers subjects such as Business Finance, Commercial Contracts, Business Ethics and Corporate Social Responsibility, Global Economy, Business Planning, and Innovation Management in Business, preparing students for corporate and entrepreneurial careers.
Students specialising in Finance study areas such as Corporate Finance, Financial Markets and Institutions, Financial Statements Analysis, and International Finance, while Governance students focus on Corporate Governance, European Administrative System, Public Governance, and Ethics and Accountability in Public Sector. The program concludes with a Bachelor Thesis, allowing students to apply their knowledge through independent research.
Focus Areas
Business Management, Finance, Accounting, Marketing, Entrepreneurship, International Business, Business Law, Human Resource Management, Leadership, Governance, Research Methods, Intercultural Communication.
Learning Outcomes
Graduates develop strong analytical, managerial, communication, and decision-making skills. They gain the ability to understand business processes, evaluate organisational challenges, apply financial and legal knowledge, and operate effectively in international business environments.
Professional Alignment (Accreditation)
The BBA degree is offered by the Faculty of Law, Administration and Economics at the University of Wrocław and follows European higher education standards, providing students with a globally recognised undergraduate qualification.
Reputation
The University of Wrocław has a long academic tradition, with the Faculty of Law, Administration and Economics having roots dating back to the beginning of the 16th century. The university is also associated with nine Nobel Prize winners, reflecting its strong academic heritage.
The BBA program combines classroom learning with practical business applications through research projects, analytical assignments, presentations, and independent academic work. Students learn from a multidisciplinary approach that connects business concepts with economics, finance, law, and administration, helping them understand real-world organisational challenges.
Students gain practical exposure through:
Graduates of the BBA program are prepared for careers in business organisations, financial institutions, consulting firms, government organisations, and entrepreneurial ventures. The combination of business knowledge, financial expertise, legal understanding, and international exposure enables graduates to pursue roles such as Business Analyst, Financial Analyst, Marketing Specialist, Management Consultant, Project Coordinator, and Entrepreneur.
Students can benefit from:
Further Academic Progression:
After completing the BBA, graduates can continue their studies through Master’s programs in areas such as Business Management, Finance, International Business, Economics, Public Administration, Marketing, or related disciplines. The degree also provides a strong foundation for professional certifications and specialised postgraduate programs.



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