BCom in Marketing

3 Years On Campus Bachelors Program

Murdoch University Dubai

Program Overview

Marketing is obviously an essential role in all public and commercial organisations. Organisations manage their marketing activities to create customer satisfaction by building value relationships. Marketing Management identifies customer needs and wants, determines which target markets the organisation can best serve, and develops and manages the appropriate products, services and strategies to satisfy that market.

Program Key Stats

AED52000 (Annual cost)



Eligibility Criteria

2.5
24
65

NA
6
73

Additional Information & Requirements

Career Options

  • Convention Services Manager
  • Hotel Sales / Marketing Director / Hotel Public Relations Director
  • Public Relations Specialist
  • Public Relations Manager
  • Media Planner

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