BA Honours Digital Media

3 Years On Campus Bachelors Program

Middlesex University Dubai

Program Overview

The BA Honours Digital Media at Middlesex University seeks to equip students with a thorough and practical understanding of digital technologies and their impact on modern communication, culture, and creative industries. The course combines theoretical awareness with practical skills, rendering students adaptable professionals in a fast-evolving digital landscape. You will learn about digital storytelling, content creation, media production, and digital marketing that will enable you to lay a strong foundation for a professional career in media and technology fields.

Curriculum Structure:
The course structure is a balanced integration of theory and practice so that the students are given both conceptual knowledge and real-world exposure:

  • Core Modules: These include foundation subjects such as digital media theory, media ethics, and the history of digital culture.

  • Practical Skills Development: Students complete modules on video production, web design, social media strategy, and interactive media, in which they learn how to create and manage digital content.

  • Project Work: The course is project-based with both group and independent work, which allows students to apply their skills in creative projects and develop a professional portfolio.

  • Final Year Dissertation or Project: A research or practical project in depth enables students to explore a topic of their own interest in digital media.

Accreditation:
The course is fully accredited by Middlesex University, which is a well-established and reputable university known for its emphasis on industry relevance and graduate success. The course is periodically updated to keep abreast of recent developments and technologies in digital media.

Campus Location:
Middlesex University's main campus is situated in the heart of London, providing students with excellent access to the UK's vibrant media and creative industries. The campus features modern facilities, including media labs, production studios, and interactive workspaces.

 

Experiential Learning (Research, Projects, Internships etc.)

Middlesex University puts great focus on practical experience alongside academic study, and there are numerous opportunities for students to develop professional skills:

  • Industry Placements and Internships: The program helps the student to secure placements in leading media companies, digital agencies, and creative organizations, gaining useful work experience.

  • Live Projects: Students will often work on real client briefs and group projects, building the ability to perform under industry circumstances.

  • Creative Workshops and Studios: Hands-on workshops in video editing, digital animation, and content creation allow students to gain experience with industry-standard software.

  • Student Societies and Competitions: Participation in media-focused clubs and competitions encourages networking and creativity, building teamwork and leadership skills.

  • Guest Lectures and Networking Events: Regular sessions with industry professionals keep students linked to current trends and career prospects.

 

Progression & Future Opportunities

Middlesex University offers a dedicated Careers and Employability Service that assists students throughout their studies:

  • Career Planning and Guidance: Individual guidance to establish career goals and map out how to achieve them.

  • CV and Interview Skills: Workshops to enhance job application skills and boost interview confidence.

  • Networking Opportunities: Exposure to careers fairs, employer presentations, and alumni networks in the digital media sector.

Employability:
BA Honours Digital Media graduates are in demand across a range of industries. They often find employment in digital marketing, content creation, social media management, video production, web development, and creative agencies. Their employers value their ability to adapt, innovate, and communicate well in an ever-changing digital environment.

Further Academic Progression:
Students who would like to continue their studies can proceed to do postgraduate degrees such as Master's in Digital Media, Media Production, Marketing Communications, or related fields such as UX Design and Digital Strategy. These paths work to further build competence and lead to senior roles in the media and creative sectors.

Program Key Stats

AED62,982
Rolling


57 %
No
No

Eligibility Criteria

BBC
2.7
24 - 28
65

NA
6.0
72

Additional Information & Requirements

Career Options

  • Social Media Analyst
  • Social Media Strategist
  • Social Media Manager
  • Account Director
  • Accounts Creative
  • Marketing Officer
  • Content Marketing Officer
  • Curator
  • Digital Account Manager
  • Digital Community Manager
  • Digital Content Manager
  • Digital Coordinator
  • Digital Director
  • Digital Loyalty
  • Digital Marketing
  • E-commerce Support
  • E-commerce Analyst
  • Events/Exhibitions Production Manager
  • Media Officer
  • Online Content Manager
  • Web Content Developer
  • Production Manager
  • Search Engine Optimization Consultant
  • User Experience Analyst
  • Video and Blogging Community Manager

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