Enter OTP
4 Years On Campus Bachelors Program
Edinburgh Napier UniversityThe BA (Hons) Business Management with Marketing at Edinburgh Napier University is a dynamic degree that merges core business management knowledge with a specialized focus on strategic marketing. Designed to nurture creativity, strategic thinking, and commercial awareness, the program prepares students for a wide range of marketing and business roles. It is delivered at the Craiglockhart Campus with optional work placement and study abroad opportunities to enhance industry readiness and global perspectives.
Course Structure:
Year 1: Behavioural Studies, Research and Study Skills, Accounting for Business, Principles of Economics, Marketing
Year 2: Introduction to Human Resource Management, Business and Management Challenges, Market Research in Practice, World Economy
Year 3: International Business, Work-based Learning or study abroad
Year 4: Business Strategy and Sustainable Development, Leadership in a Changing Environment, Marketing Management in Practice, Dissertation
Optional six-month work placement in Year 3 for applied business experience
Study abroad opportunity at an English-speaking partner university for one trimester
Major final-year dissertation
Top 5 UK Modern University for Career and Graduate Prospects (Guardian Good University Guide 2024)
Graduates enter marketing roles across sectors including retail, tech, media, and consulting
Dedicated career development support with CV workshops, mock interviews, and employer networking
For applications you require a valid email address, your educational details, a personal statement, reference contact details, scanned copies of your qualificationsWide variety of scholarships and bursaries available.IELTS: 6.0 overall, with no component below 5.5, one skill retake accepted.Advanced Entry: Possible for students with suitable qualificationsTOEFL: 80 overall with a minimum of 17 in listening, 18 in reading, 20 in speaking and 17 in writing, Home Edition & Paper tests not acceptedSAT score of 1000 or higher with a minimum of 500 in each componentMarketing ExecutiveBrand ManagerDigital Marketing SpecialistMarket Research AnalystBusiness Development Officer
Embark on your educational journey with confidence! Our team of admission experts is here to guide you through the process. Book a free session now to receive personalized advice, assistance with applications, and insights into your dream school. Whether you're applying to college, graduate school, or specialized programs, we're here to help you succeed.
