4 Years On Campus Bachelors Program
The BBA (Hons) Bachelor of Business Administration at Heriot-Watt University’s Edinburgh Campus is a comprehensive four-year undergraduate degree designed to build strong foundations in business management, finance, economics, and accounting. Students develop practical expertise in marketing, HRM, organisational behaviour, business analysis, and consultancy, and gain real-world exposure through access to professional-standard software and industry networks. Heriot-Watt offers international flexibility through its Go Global initiative, allowing students to study at campuses in Dubai and Malaysia.
Course overview
Year 1: Critical Academic Skills, Management in a Global Context, Introduction to Marketing, The Economy, Technology for Business, Introductory Finance, Sustainable Business, Becoming a Professional
Year 2: Operations Management, Business Skills for the Second Machine Age, along with optional modules
Year 3: Strategic Management, Business Research Methods, along with optional modules
Year 4: Management Dissertation 1, Global Business Analysis, Management Dissertation 2, Global Business Analysis 2: Global Trends and Risks, along with optional modules
Access to the Bloomberg Trading Room and real-world financial software
Opportunities to study abroad through the Go Global programme (Dubai or Malaysia)
Industry-driven projects, guest lectures, and consulting assignments
Campus-based support services like Oriam, Scotland’s National Sports Performance Centre
Undergraduate webinars, peer mentoring, and access to student groups and societies
Pathway to Heriot-Watt's postgraduate programmes in Business, Management, and Finance
Develops strong transferable skills in analysis, presentation, consultancy, and global strategy
Heriot-Watt ranked top in Scotland and 5th in the UK for graduate outcomes
Access to career planning, internships, and networking support through the Careers Advisory Services
Average earnings: £25,000, 15 months after the course
78% of the students go on to work, 1% are studying, while 9% are doing both
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