The BSc (Hons) Business and Analytics at Northumbria University integrates core business studies with advanced data analytics, providing students with the skills to extract insights, forecast outcomes, and inform strategic decisions.
Students progress from foundational business modules to specialized analytics topics that prepare them for fast-growing roles in data-informed business strategy.
Course overview:
Year 1: Financial Decision Making, Business Analysis for Decision Making, Introduction to Marketing
Year 2: Tools and Techniques for Data Analytics, Business Resrach and Analysis
Placement (Optional): Industrial Placement or Study Abroad, or a combination of the two, after Year 2
Year 3: Predictive Analytics, Analytics and Visualisation for Management, Consultancy Project or Dissertation
Rankings:
Business Studies ranked 6th in the UK – Daily Mail University Guide 2025
Business and Management ranked 9th in the UK for research power – REF 2021
Optional Placement Year or Study Abroad Year
Business Clinic: Final-year consultancy project with real clients
Internships and volunteering opportunities encouraged
Collaborative projects and team-based assignments
Final year: Dissertation
Graduates may pursue postgraduate education or enter data-driven business roles
Career paths include business analytics, forecasting, competitor intelligence, systems analysis
Students develop a mix of technical, analytical, and communication skills essential for modern business decision-making
Careers and Employment / Develop available throughout the course and after graduation as well
89% of the students go on to work and/or study
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