3 Years On Campus Bachelors Program
The BSc Business Management with Communications program at the University of Birmingham offers a comprehensive education in business management with a focus on communications. The program combines core business knowledge with communication strategies, preparing students for careers in the dynamic field of business communications.
Course Overview:
Year 1: Core modules in business management, marketing principles, communications, economics, finance, and digital business.
Year 2: Advanced modules in multimedia campaign planning, marketing communications, public relations, and reputation management.
Year 3: Capstone modules in digital branding, global communications, and advanced communications practice; completion of a dissertation on a chosen topic.
Teaching and Assessment:
The program employs a blend of lectures, seminars, and practical workshops. Assessments include essays, presentations, group projects, and examinations.
Student Support:
Students have access to academic advisors, career services, and wellbeing support throughout their studies.
Capgemini Consultancy Training: Exclusive week-long program at Capgemini’s facilities, applying skills to real-world projects for charitable organizations.
Professional Development Module (PDM): A 20-credit module offering over 40 hours of work experience, enhancing employability skills.
Industry Engagement: Guest lectures and workshops with industry professionals.
The university's career services provide support for further academic and professional development.
Career Prospects: Graduates are equipped for roles such as Marketing Manager, Communications Officer, and Public Relations Specialist.
Graduate Success: 87% of University of Birmingham graduates are working or studying 15 months after graduation.
Further Study: Opportunities to pursue postgraduate degrees like MSc in Marketing or MBA.
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