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4 Years On Campus Bachelors Program
University of BirminghamThe BSc Business Management with Communications and Year in Industry program at the University of Birmingham offers a comprehensive education in business management with a specialized focus on communications. Taught by industry experts, the program equips students with the skills to excel in business, management, marketing, and communication on a global scale. Graduates have secured positions at top organizations such as Jaguar Land Rover, Disney, PwC, Ogilvy, Sky, Channel 4, Barclays, Lloyds, Edelman, and McCann.
Course Structure:
Year 1: Foundation modules in digital business, marketing, communications, management, finance, and economics.
Year 2: Advanced modules in multimedia campaign planning, marketing communications, public relations, and reputation management.
Year 3: Industry placement in Communications, Marketing, or PR, contributing 12.5% to the final degree. A 2:1 in the second year is required to proceed. Alternatively, students can switch to the three-year program.
Year 4: Specialized modules in digital branding, global communications, and advanced communication strategies.
Teaching and Assessment:
The program employs a blend of lectures, seminars, tutorials, teamwork, and presentations. Communications modules are taught in intensive, small-group workshops to build practical skills and analytical expertise. Assessments include essays, presentations, group projects, and examinations.
Industry Placement: A year-long placement in Communications, Marketing, or PR, providing practical experience and contributing to the final degree.
Capgemini Consultancy Training: An exclusive, week-long program at Capgemini’s facilities, applying skills to real-world projects for charitable organizations.
Chartered Management Institute (CMI) Level 5 Qualification: Opportunity to register for a prestigious qualification to enhance leadership and management prospects.
Personal Skills Award (PSA): An employer-endorsed program recognizing extra-curricular activities and improving career prospects.
Graduates are well-equipped for careers in advertising, banking, law, accounting, marketing, consulting, HR, and logistics.
IB: 6,6,5TOEFL: 88 overall with no less than 21 in Reading, 20 in Listening, 22 in Speaking and Writing.IELTS: 6.5 overall overall with minimum of 6.5 in Writing and Speaking,Advertising and PRCorporate communicationsBrand managementMarketing and digital strategyManagement consultancyHR and operationsMedia and publishingGraduate schemes in bankingGraduate schemes in FMCGsGraduate schemes in telecom
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