3 Years On Campus Bachelors Program
The BSc (Hons) Sport Business Management at UCLan equips students with the skills and knowledge to thrive in the global sports industry. Combining core business principles with sport-specific modules, the course emphasizes strategic leadership, marketing, and event management. UCLan has a long-standing reputation for excellence in sport education, supported by extensive links with professional clubs such as Preston North End and Wigan Warriors.
Course overview
Year 1: Introduction to sport management, marketing, media, business environments, and critical thinking.
Year 2: Emphasis on operations, consumer behaviour, event planning, and applied industry experience (minimum 50 hours).
Year 3: Advanced modules in strategic leadership, PR, recruitment, and an optional dissertation or consultancy project.
Optional work placements with professional clubs and sports organizations
At least 50 hours of hands-on industry experience in Year 2
Study abroad opportunities in countries like the USA, Spain, and Singapore
Optional consultancy or entrepreneurship projects in final year
Access to elite-level sports facilities and analysis tools
Graduates pursue careers in professional sport, event management, and consultancy
Ideal foundation for roles at clubs, governing bodies, or marketing agencies
95% graduates are in work or further study 15 months after graduating
Opportunities for postgraduate study in sport management or business
Average earnings: £24,000, 15 months after the course
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