BA in Marketing Management (top-up)

1 Years On Campus Bachelors Program

Coventry University London

Program Overview

Acquire the necessary knowledge and management abilities to thrive in the current global marketing environment, which is experiencing significant and extensive social and technological shifts.

Improve your career prospects by gaining specialized knowledge and creative ways of thinking.

Build essential skills and expertise in strategic marketing management, PR and communication, and digital marketing.

Leverage the vast industry experience of our faculty (although they may change) and take advantage of the various learning opportunities beyond the university's confines.

Program Key Stats

£16,800



Eligibility Criteria

3
33
75

NA
6.5
89

Additional Information & Requirements

Career Options

  • Our one-year Marketing Management top up BA (Hons) program is designed to provide you with a commercially relevant and digitally aware education to prepare you for a successful marketing management career on a global platform
  • Throughout the program
  • you will have the opportunity to develop your marketing knowledge
  • skills and practice to a high level suitable for making strategic decisions
  • The program's focus is to help you perfect your skills and knowledge
  • and gain access to career advice and support to help you apply for opportunities after graduation
  • Upon completion of the program
  • you will have strong employer appeal due to the practical
  • international
  • and London-based nature of your studies
  • as well as your ability to develop innovative solutions to real business problems
  • The range of career options available to you will be vast
  • The marketing careers can evolve into more general leadership roles
  • and the program's emphasis on strategy and evidence-based decision-making can benefit you in building a broader career upon graduation
  • After graduation
  • you will have the option to join the in-house marketing department of a global brand in any industry
  • a public-sector organization
  • or a charity
  • You may also choose to pursue careers in marketing
  • management
  • or leadership
  • and the skills you learn in the program will prepare you for self-employment
  • if
  • that is your goal
  • Alternatively
  • you can apply for a post in a marketing agency
  • working in various specializations such as branding
  • advertising
  • public relations
  • graphic design
  • digital
  • media buying
  • trend forecasting
  • or market research

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