BA Hons Marketing

3 Years On Campus Bachelors Program

Northumbria University

Program Overview

During our Marketing BA (Hons) course, your studies will comprise two-thirds specialist studies in marketing and one-third broad-based business modules, spanning key topics including marketing planning and research, buyer behaviour, integrated marketing communications and data-driven marketing.  You’ll also be in full control of your learning journey, with opportunities in your second and final year to select from a range of optional modules such as digital marketing, business-to-business marketing and retail marketing, as well sport, fashion or music marketing. This allows you to hone your skills and knowledge in a specific area within the wider world of marketing, giving you a further edge when pursuing graduate roles.  

Program Key Stats

£19000 (Annual cost)
Sept Intake : 25th Jan


Eligibility Criteria

3
60
65

NA
6.0
89

Additional Information & Requirements

Career Options

  • Marketing Manager
  • Program Manager
  • Client Relations Advisor
  • Marketing Coordinator
  • Public Relations Associate

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