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Sheffield Hallam University offers the BSc (Honours) Events Management, a course designed to prepare students for a dynamic career in the global events industry. The program blends academic knowledge with practical experience, giving you the chance to develop skills in planning, delivering, and evaluating a wide variety of events. You will learn how to manage everything from festivals and exhibitions to sporting events and corporate functions. The course is taught by industry experts, and you’ll gain insights into real-world challenges while building the creativity and confidence needed to stand out in this competitive field.
Year 1: You will be introduced to the foundations of events management, exploring areas such as event planning, marketing, and customer experience. There’s also a focus on understanding the wider business environment and developing essential academic and professional skills. This year builds the groundwork for your later studies.
Year 2: The emphasis shifts to applying your knowledge in more practical settings. You’ll explore event operations, risk management, and finance, while also taking part in live projects with external organisations. There is also the option to complete a work placement or study abroad, giving you invaluable industry exposure.
Year 3: In your final year, you will take on more advanced and strategic aspects of events management, such as leadership, sustainability, and international events. You will also complete a dissertation or major project, which allows you to research a topic that interests you while showcasing your ability to work independently.
Curriculum Structure:
The Events Management program at Sheffield Hallam combines theory with practical application. The curriculum includes:
• Core Business and Events Modules: Event planning, marketing, finance, and operations.
• Specialist Topics: Risk management, event technology, and sustainability in events.
• Applied Learning: Real-world projects, live briefs, and opportunities to design and deliver events.
• Final Year Project: An independent research project or dissertation related to the events industry.
Accreditation:
The course is accredited by the Association for Events Management Education (AEME), ensuring it reflects the latest developments and standards in the events industry.
Campus Location:
Sheffield Hallam University is based in the vibrant city of Sheffield, UK, known for its student-friendly atmosphere, cultural scene, and opportunities for work placements. The Business School, where the program is housed, provides state-of-the-art facilities, collaborative learning spaces, and strong links with industry partners.
The program places strong emphasis on practical, hands-on experience:
• Live Event Projects: Work with real clients to plan and deliver events, gaining first-hand industry experience.
• Work Placements and Internships: Students can take a year-long placement or shorter internships with organisations in the UK or abroad, providing vital exposure to the industry.
• Study Abroad Opportunities: You can choose to spend part of your degree studying at one of Sheffield Hallam’s partner universities across the world.
• Student Societies and Volunteering: Engage with event-related clubs, festivals, and community projects to build teamwork and leadership skills.
Sheffield Hallam provides extensive support for career development, including:
• Career coaching, workshops, and employer networking events.
• Guidance on creating strong CVs and preparing for interviews.
• Access to the university’s wide network of industry partners in events, tourism, and hospitality.
Employability:
Graduates from this course are well-prepared for careers in event planning, festival management, hospitality, marketing, corporate events, and international tourism. Many alumni have gone on to roles in major organisations, event agencies, cultural institutions, and sporting bodies.
Further Academic Progression:
After completing the BSc (Honours) Events Management, students may pursue postgraduate study such as a Master’s in International Events and Conference Management, Tourism Management, Marketing, or Business Administration (MBA).
UCAS points 112-120IELTS - Overall score of 6.0 with no less than 5.5 in each band.TOEFL - Overall: 79 Listening: 17 Speaking: 20 Reading: 18 Writing: 17GCSE: English language or literature at grade C or 4 and Maths at grade D or 3CBSE- Standard XII with an average score of 65% to 70%America: Two GCE/VCE A level passes, High School Graduation Diploma with 3 AP’s, SAT or ACT, Other international qualifications gained after 13 years of secondary/further education.At least one reference (usually from a teacher or mentor), submitted through UCAS or via provided formsEvent plannerfestival managerconference and exhibition organisercorporate events managerwedding plannerhospitality managertourism and destination events coordinatorsports events managercultural events producermarketing and promotions executivePR and communications officervenue and facilities managercharity and fundraising events coordinatorlive music and entertainment events manager
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Sheffield Hallam University
