Enter OTP
4 Years On Campus Bachelors Program
Edinburgh Napier UniversityEdinburgh Napier University offers the BA (Hons) Intercultural Business Communication and Tourism Management, a dynamic program designed to equip students with the skills, knowledge, and cultural awareness necessary to succeed in the global business and tourism sectors. The program blends theoretical frameworks with practical insights, preparing graduates for a wide range of international career opportunities.
Year 1: Students build a solid foundation in business communication, intercultural management, and the tourism industry. Core modules focus on principles of business, introduction to tourism management, intercultural communication, and global business practices. This year also emphasises academic skills, research techniques, and critical thinking.
Year 2: The second year deepens understanding with specialized modules such as international marketing, sustainable tourism, cross-cultural negotiation, and business strategy. Students engage in practical projects, case studies, and simulations, allowing them to apply theoretical knowledge in real-world contexts.
Year 3: The final year focuses on advanced topics and professional preparation. Students complete a capstone project or dissertation, which often involves research on intercultural business challenges or tourism development strategies. Additional modules may include event management, leadership in international business, and digital tourism strategies. Graduates leave with practical experience, research capability, and professional confidence.
Edinburgh Napier University places strong emphasis on hands-on learning and industry exposure:
Internships and Placement Opportunities: Students gain practical experience through internships with leading tourism companies, hospitality organisations, and international businesses, enhancing employability.
Industry Projects: Real-world projects and case studies allow students to apply academic concepts to business and tourism challenges, often involving collaboration with international partners.
Study Abroad Programs: Opportunities to study overseas or participate in global business exchanges develop cross-cultural competence and a broader understanding of international markets.
Student Societies and Competitions: Engagement in clubs related to business, communication, and tourism fosters leadership, teamwork, and networking skills.
Edinburgh Napier University supports students with career guidance and professional development, including:
Career Workshops: Resume writing, interview preparation, and networking sessions tailored to tourism and international business sectors.
Industry Networking Events: Regular events connecting students with tourism boards, multinational corporations, and hospitality leaders.
Employability: Graduates are highly sought after in international business, tourism management, hospitality, events management, intercultural consultancy, and travel services. Alumni work with organisations such as international hotel chains, travel agencies, event management firms, and multinational corporations.
Further Academic Progression: Graduates can pursue postgraduate programs in areas like International Business, Tourism Management, Hospitality Management, Event Management, or Global Communication, as well as professional certifications in project management or intercultural consultancy.
IB - Award of Diploma with 27 points overall with three HL subjects at grades 6, 5, 4. IELTS - 6.0 overall, with no component below 5.5TOEFL - 80 overall with a minimum of 17 in listening, 18 in reading, 20 in speaking and 17 in writing.A written statement outlining your motivation for choosing the program, your career aspirations, and why you have selected Edinburgh Napier UniversityAn up-to-date CV detailing your academic background, work experience, internships, volunteer work, and any other relevant activities that demonstrate your skills and experiencesTypically, two references from teachers, employers, or professionals who can speak to your academic abilities, character, and potential for success in the program.International Business ManagerTourism ManagerTravel ConsultantHospitality ManagerEvent CoordinatorCultural Liaison OfficerDestination Marketing SpecialistTour OperatorCustomer Relations ManagerInternational Marketing ExecutiveConference and Events PlannerCross-Cultural TrainerResort ManagerAirline Services ManagerTourism Development OfficerHotel Operations Manager
Embark on your educational journey with confidence! Our team of admission experts is here to guide you through the process. Book a free session now to receive personalized advice, assistance with applications, and insights into your dream school. Whether you're applying to college, graduate school, or specialized programs, we're here to help you succeed.
