Middlesex University's BA (Hons) International Tourism Management is designed to equip students with the understanding and skills they need to succeed in the dynamic global tourism industry. The programme is organized as follows:
Year 1: Foundations of Tourism Management
In the first year, the students learn the basic principles of tourism, which range from the history and development of the industry to key players and economic, social, and environmental impacts of tourism. Modules may comprise:
Introduction to Tourism
Tourism and Society
Business and Management Principles
Marketing in Tourism
Sustainable Tourism Development
Year 2: Intermediate Tourism Management
From the knowledge base, the second year of study gives greater insight into tourism management complexities. Students learn the following subjects:
Tourism Policy and Planning
Destination Management
Event Management
Consumer Behavior in Tourism
Research Methods in Tourism
Year 3: Specialized Tourism Management and Dissertation
In the third year, students focus on specialist areas of tourism management and write a dissertation or major project. Modules may include:
Strategic Management in Tourism
International Tourism Marketing
Tourism Economics
Contemporary Issues in Tourism
Dissertation or Major Project
Curriculum Structure
The curriculum is designed to provide a solid foundation in tourism management, marrying theoretical principles with practical application. The students participate in various learning activities, including lectures, seminars, case studies, and group projects. The course also places emphasis on the acquisition of transferable skills such as communication, problem-solving, and critical thinking.
Middlesex University emphasizes the importance of experiential learning in preparing the workforce. Practical experience is provided through:
Work Placements: Students are encouraged to participate in work placements in the tourism industry to gain first-hand experience and increase employability.
Field Trips: Organized tours to tourism destinations and attractions provide experiential learning on the industry.
Guest Lectures and Seminars: Industry experts discuss their experience and share information, giving students valuable perspectives.
International Tourism Management BA (Hons) graduates are well-equipped to pursue many careers in tourism, with employment prospects in:
Destination Management Organizations
Tour Operators and Travel Agencies
Event Planning and Management
Tourism Marketing and Promotion
Hospitality Management
The course also provides a good foundation for future academic progression, with opportunities for continued study through postgraduate courses in related areas such as:
MSc in International Tourism Management
MSc in Hospitality and Event Management
MBA in Tourism and Hospitality
Employability
Middlesex University's strong industry links and the vocational nature of the course mean that graduates are highly employable. University employability services, including career guidance, CV building, and interview preparation, help students gain employment upon graduation.
Campus Location
The International Tourism Management BA (Hons) is delivered at Middlesex University's Hendon campus in London, so students will benefit from a vibrant learning environment and proximity to one of the global capitals for tourism.
Accreditation
The programme is accredited by professional organisations, ensuring it is relevant to industry needs and enhances graduate employment opportunities.
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