The University of Greenwich offers the BA (Hons) Tourism Management with Language, a degree designed to give students a strong foundation in tourism management while also building fluency in a modern language. What makes this programme distinctive is that it combines business-focused tourism studies with the ability to operate effectively in an international context.
Although the programme is recruiting only for Year 3 full-time entry, the structure of the course is typically spread across three years, and understanding the earlier years provides helpful context:
Year 3: The final year (which is the current entry point for new applicants) focuses on strategic management within the tourism sector, leadership, and global perspectives. Students also complete a dissertation or major project that integrates tourism knowledge with real-world challenges. Language study here advances to a professional level, preparing graduates for roles where bilingual or multilingual communication is a clear advantage.
Curriculum Structure:
The degree combines academic study with practical application, ensuring that students are well-prepared for the competitive tourism industry. Key elements include:
• Tourism Management: Modules covering tourism policy, sustainable tourism, destination management, and the impacts of globalisation.
• Business and Strategy: Subjects such as international business, strategic management, and leadership in tourism organisations.
• Language Study: Continuous development of a chosen language (such as French, Spanish, or Mandarin), with emphasis on professional, industry-specific usage.
• Dissertation/Project: A substantial independent research project in tourism management, often linked to real-world case studies.
The University of Greenwich places great emphasis on experiential learning opportunities:
Industry Placements and Internships: The students can work with travel businesses, hotels, tour operators, and cultural groups, gaining useful work experience.
Field Trips: UK and overseas field trips enable students to connect theory and practice, observe tourism systems in operation in new environments, and get a feel for the culture.
Language Use in Real Contexts: Role-play, presentations, and industry-related language practice allow students to communicate effectively in working situations.
Student Societies and Events: Language and tourism societies give students the chance to work in groups, network, and get involved in projects out of the classroom.
The University of Greenwich provides a wide array of support to equip the students for their future professional careers. Such services include career advice, CV and cover letter writing classes, interview technique, and careers events on campus where the best industry employers in tourism and hospitality recruit directly.
Employability:
Students graduating from this program are suitably qualified for employment with travel agencies, airlines, hotels, tour operations, destination management organisations, cultural heritage attractions, event and conference management, and international tourism boards. The additional benefit of professional language skills renders graduates highly competitive in the global marketplace.
Further Academic Progression:
The majority of the students also like to study at postgraduate level, where they do a Master's in International Tourism Management, Hospitality Management, Marketing, Business Administration, or further specialisation in language or culture study.
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