The University of Leicester offers a BA Media and Communication degree that explores how media shapes our society, culture, and everyday lives. The program blends theoretical insight with practical skills, giving students the ability to critically analyse media trends while also learning how to produce engaging, high-quality content. You’ll examine everything from digital media and journalism to advertising, public relations, and the creative industries, preparing you for careers in a fast-moving global media environment.
Curriculum Structure:
The course is designed to be both broad and flexible, encouraging students to tailor their studies to their interests. Key components include:
• Core Media Studies – exploring media theory, communication processes, cultural studies, and media industries.
• Practical Media Skills – modules in digital production, journalism, social media strategy, and multimedia storytelling.
• Specialist Options – such as film and television analysis, global communication, political communication, advertising, and public relations.
• Research and Analytical Skills – training in media research methods, audience analysis, and critical thinking.
• Final Year Dissertation or Project – an independent research project or creative portfolio showcasing the skills and knowledge gained throughout the degree.
Accreditation:
While not an accredited professional qualification in itself, the program is recognised for its academic rigour and strong industry links, ensuring students graduate with skills that are valued across the communication, creative, and media sectors.
Campus Location:
The University of Leicester is based in Leicester, UK, a vibrant and culturally diverse city with a thriving arts and media scene. Students benefit from modern facilities, including state-of-the-art media labs, editing suites, and broadcast studios on campus.
The University of Leicester places strong emphasis on hands-on learning, ensuring students graduate with both academic knowledge and workplace-ready skills:
• Industry Placements and Internships – opportunities to work with local, national, and even international media organisations.
• Media Production Projects – real-world briefs where students create campaigns, podcasts, videos, or social media content.
• Student Media Outlets – such as Leicester Student Magazine and Demon Media, where students can gain journalism, production, and broadcasting experience.
• Study Abroad Opportunities – options to spend a semester at a partner university overseas, broadening your global perspective.
The university’s Career Development Service offers extensive support through:
• Personalised career counselling and planning.
• CV and portfolio development workshops.
• Mock interviews and media-specific networking events.
• Direct links to employers through career fairs and on-campus recruitment.
Employability:
Graduates of the BA Media and Communication are highly versatile and go on to work in journalism, public relations, digital marketing, corporate communications, film and TV production, advertising, and the cultural sector. Many also move into roles within non-profits, governmental organisations, and education, where communication skills are essential.
Further Academic Progression:
Students can continue their studies with a Master’s in Media and Communication, Digital Media, Marketing, Film Studies, or related specialisations. Others choose professional training in journalism, PR, or creative industries management to refine their expertise.
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