4 Years On Campus Bachelors Program
The BA (Hons) Communication and Media with a Year in Industry at the University of Liverpool equips students with a deep understanding of media, communication, and their impact on society, combining academic study with practical experience. This programme is ideal for students interested in media industries, digital communication, and cultural analysis, offering both theoretical insights and hands-on skills.
Curriculum Structure:
Year 1:
Students build a strong foundation in media and communication, focusing on core modules such as Introduction to Media and Communication, Language and Society, and Media in a Cultural Context. This year emphasizes critical thinking, academic research skills, and understanding media’s role in shaping society.
Year 2:
The second year allows students to explore their interests through optional modules like Political Communication, Screen Media, and Digital Cultures. Students develop specialist knowledge, learning how media texts are produced, represented, and consumed, while honing analytical and research abilities.
Year 3 – Year in Industry:
Students undertake a paid placement within the media industry, applying their skills in a real-world context. Supported by the department, they gain professional experience, develop workplace competencies, and reflect on their learning to contribute to their final degree.
Year 4:
The final year focuses on advanced practical and theoretical skills, including modules such as Viral Video. Students engage in independent research and creative projects, preparing for careers in media, communications, and cultural sectors.
Focus Areas: Media production, digital communication, cultural analysis, political communication, professional practice
Learning Outcomes: Develop critical understanding of media and communication, acquire practical and analytical skills, gain industry experience, enhance research and problem-solving abilities
Professional Alignment (Accreditation): Recognised by professional media and communication organisations; placement year strengthens industry readiness
Reputation (Employability Rankings): High employability record; consistently ranked among top UK universities for media and communication studies by QS and Guardian rankings
Students in the BA (Hons) Communication and Media with a Year in Industry at the University of Liverpool gain hands-on experience that goes beyond traditional classroom learning. From working with professional-standard media tools to collaborating on real-world projects, this program ensures students develop practical skills that employers value. The course integrates a year-long industry placement, offering an immersive experience in media, communication, or related sectors. Students also have access to modern facilities, digital resources, and expert guidance to bridge theory and practice effectively.
Experiential learning at Liverpool includes:
A year in industry placement to apply skills in real workplace settings
Access to professional media labs and studios for audio, video, and digital content production
Training in digital tools and software relevant to media, including editing, broadcasting, and social media analytics platforms
Group projects simulating real-world media campaigns and communication strategies
Opportunities to attend industry workshops, guest lectures, and networking events
Support from specialist librarians and online databases to research and develop media projects
Engagement with University of Liverpool’s research institutes and centres for media, culture, and communication studies
Field trips and external collaborations providing insight into media production environments and creative industries
This combination of academic support, practical facilities, and industry exposure equips students with the confidence and experience to excel in a competitive media and communication landscape.
Graduates from the BA (Hons) Communication and Media with a Year in Industry at the University of Liverpool are well-prepared to enter dynamic roles in the media, communications, and creative industries. Many move into positions that blend practical experience with strategic thinking: typical roles include Digital Content Manager, Journalist, Public Relations Officer, and Media Analyst. This program’s industry-integrated year ensures that students graduate with both professional experience and a strong academic foundation:
University Careers Services: Dedicated support through the Careers & Employability Centre, offering tailored advice, CV workshops, networking events, and access to internships and placements.
Employment Stats & Salary: Graduates report strong employment outcomes, with many securing full-time roles within six months of graduation and average starting salaries in communications and media ranging from £22,000 to £28,000.
University–Industry Partnerships: Collaborations with leading media organizations provide placement opportunities and practical insights into current industry standards.
Accreditation & Long-Term Value: The program’s professional focus enhances employability, giving graduates a recognized qualification valued across media, communications, and cultural sectors.
Graduation Outcomes: Students leave with a unique combination of academic knowledge, professional experience, and industry contacts, making them competitive candidates for a variety of communication and media roles.
Further Academic Progression:
Graduates may choose to continue their studies with postgraduate programs in Media, Communication, Journalism, or Digital Marketing, or explore interdisciplinary fields such as Cultural Studies or Public Relations. This foundation also supports research-based pathways or professional certifications to advance specialized skills.
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