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4 Years On Campus Bachelors Program
Auburn UniversityAuburn University’s BSBA in Business Analytics, delivered on-campus through the Raymond J. Harbert College of Business, equips students with advanced skills in data management, predictive modeling, and data-driven decision-making. The program prepares graduates to leverage analytics in business strategy across industries such as finance, healthcare, sports, retail, and technology.
The curriculum includes professional development courses, hands-on analytics training, and opportunities to engage with industry professionals through internships, case competitions, and student organizations. Auburn’s strong employer network and modern, technology-focused coursework ensure students are highly competitive in the job market.
Course overview:
Year 1: Core subjects such as English Composition, Calculus, Microeconomics, Macroeconomics, Public Speaking, Financial and Managerial Accounting, and Professional Development in Business I.
Year 2: Business Law, Principles of Marketing, Principles of Management, Introduction to Information Systems Management, Operations Management, Business Analytics I & II, Professional Development in Business II, and Creed to Succeed.
Year 3: Advanced analytics courses such as Predictive Modeling, Business Data Management, Descriptive Analytics, and Business Analytics Electives.
Year 4: Courses in Communicating Quantitative Results, Capstone in Strategic Management, and additional Business Analytics Electives.
Internships: Strongly encouraged; many students receive full-time job offers from internship providers.
Annual Case Competition: Provides real-world problem-solving experience and industry networking.
Industry Engagement: Corporate visits, job shadowing, and exposure to professionals in analytics and consulting.
Student Organizations: Women in Technology, Sports Analytics Club, Association of Information Systems.
Professional Development: Dedicated analytics-focused courses, communication skills, and quantitative reporting.
Capstone Project: Real-world strategic management application.
Designed to support career placement in analytics-driven roles across diverse industries.
Graduates progress to roles such as Data Analyst, Business Analyst, Operations Analyst, and Marketing Analyst.
Opportunities to pursue graduate study in analytics, data science, or related fields.
Excellent job placement with major employers due to Auburn’s strong employer connections.
Provides a solid foundation for certifications or further study toward roles like Data Scientist or Analytics Consultant.
SAT/ACT Update: The ACT or the SAT is required of all international freshmen applicants. Official test scores must be submitted directly from the testing agency. Applicants with at least a 3.6 GPA and unable to test will be reviewed holistically through our test-optional pathway.SAT/ACT Scoring details: Your official test scores are required for a completed application. Official test scores must be submitted directly from the testing agency. Auburn University School codes are: ACT 0011 SAT 1005 Superscoring Starting Fall 2024, Auburn University will accept the ACT Superscore Report. Auburn will calculate a superscore for the SAT and any individual score reports from ACT. Only your best testing result will be used for admissions and scholarship consideration.You can apply to Auburn online at auburn.edu/admissions or through the Common App. Pick whichever option works best for you—there’s no preference between the two.English Language Proficiency: IELTS, TOEFL or PTESchool Report & Final Report RequiredCommon App personal essay optionalMerit based Scholarships: https://auburn.edu/scholarship/undergraduate/competitive-merit.phpAACSB-accreditedData AnalystBusiness AnalystOperations AnalystMarketing AnalystData Scientist (with further study)Analytics ConsultantTechnology Consultant
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