BBA in General Business

4 Years On Campus Bachelors Program

Eastern Michigan University

Program Overview

The Bachelor of Business Administration in General Business prepares students for a wide variety of leadership roles in the dynamic business world. This major allows students to supplement the basic business core with business electives from at least two different business functional areas such as Accounting, Finance, Management, Marketing, Supply Chain Management, etc. Students can tailor this major to fit their interests. If you re interested in being a leader in helping organizations meet their goals, a Bachelor of Business Administration in General Business could be your first step toward a rewarding career in private, public, or non-profit sectors of business.

Program Key Stats

$29600 (Annual Fee)



73 %

Eligibility Criteria

2.8
37
83

1084
6
61

Additional Information & Requirements

Career Options

  • Bank manager
  • Benefits manager
  • Compensation manager
  • Employee relations manager

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