BBA in Data Intelligence and Business Analytics

4 Years On Campus Bachelors Program

University of West Georgia

Program Overview

The Department of Economics offers a Bachelor s of Business Administration (BBA) in Data Intelligence and Business Analytics with a major in Economics. Modern businesses have extensive need for new data experts who can collect, manage, and analyze the vast amounts of information that is produced as part of an increasingly heterogeneous and integrated network of social and business interactions. Businesses collect data from transactions or existing supply relationships, social media engagement and website usage. Smaller businesses that previously did not collect data now collect data and develop strategies to increase efficiency, reduce waste, and increase their customer base. As a consequence, there is a significantly greater volume of data being produced relative to the qualified professionals who can manage, analyze, and interpret it.

Program Key Stats

$33672 (Annual Cost)



Eligibility Criteria

2
24
55

1000
6
69

Additional Information & Requirements

Career Options

  • Business Analyst
  • Quantitative Analyst
  • Operations Research Analyst
  • Market Research Analyst

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