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A Bachelor of Science in Business Administration in Global Business with a concentration in marketing highlights the importance of marketing within the context of a global business framework. It offers you an opportunity to gain proficiency in the concepts, skills and techniques necessary to implement strategic marketing efforts.This BSBA is the degree for individuals seeking roles with a marketing emphasis in business, government, the U.S. military and not-for-profit organizations, both in the United States and the world over. Opportunities lie primarily in the fields of marketing management, brand management, entrepreneurship, distribution management, global business, promotion management, marketing research, retail management and personal selling. This degree also prepares students for admission to graduate programs in business and professional schools of law.
US universities use a holistic admissions review. Beyond grades and standardized test scores, they weigh the strength of your overall profile to understand who you are as a student and a person.
Profile Assessment: Business-related applicants are assessed on academic performance, quantitative preparation, communication, initiative and evidence of engagement with organisations or economic issues. Mathematics is particularly important for Finance, Economics, Business Analytics and other quantitative programs. Entrepreneurship, business competitions, investment or economics clubs, internships, case studies, market research and community projects may strengthen the profile.Advanced Placement(AP) Guidance: AP availability depends on the student's school. Relevant APs can strengthen an application and may earn university credit, but are not compulsory unless the university or programme explicitly requires them.Essays & recommendations: Personal essays and teacher/counselor recommendations give context to your achievements and help demonstrate fit with the program.Account RepresentativeCustomer Services ManagerDistribution ManagerProduct ManagerPromotion Services DirectorBrand ManagerInventory ManagerRetail Store ManagerImport/Export ManagerBusiness ManagerSales RepresentativeMarketing/Sales Manager
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