1. Arkansas State University
  2. Program
  3. Bachelors
  4. Bachelor of Science in Marketing

Bachelor of Science in Marketing

4 Years On Campus Bachelors Program

Arkansas State University

Program Overview

Marketing is the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational objectives. All types of organizations perform marketing activities to facilitate exchanges. Businesses as well as nonbusiness organizations such as universities, charitable organizations, community theatres and hospitals perform marketing activities. The major in marketing provides education and training for those interested in planning and implementing successful marketing strategies.

Program Key Stats

$21600 (Annual cost)



Eligibility Criteria

2.8
33
85

990
6
61

Additional Information & Requirements

Official Copy of High School Diploma and transcripts in native language with translation in English. Minimum required Grade Point Average is 2.3/4.0, English Profeciency test scores (Minimum score of 5.5 for IELTS and 500 for TOEFL pbt, 61 TOEFL ibt) SAT and ACT scores (550 SAT and ACT scores 21) , Letters of recommendation, Resume

Career Options

  • Brand/Product Manager
  • Event/Meeting Planner
  • Fundraiser
  • Marketing Assistant
  • Market Research Analyst

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