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Integrated Marketing Communication (IMC) is a strategic communication discipline that draws together advertising, public relations, and marketing. Students can develop competencies in advertising, public relations, event planning, emerging communication technologies, community relations, visual communication, and branding. Integrated Marketing Communication majors pursue careers in advertising and public relations agencies, consulting firms, and positions requiring strategic communication planning and strategy.
Official high school transcripts and college transcripts, Letter of recommendation and Personal Essay, Typical SAT scores: Math (520-610), Critical reading (520-600), Writing (500-600), ACT Composite (23-28)Media Brand AdvisorAdvertising Account ExecutiveSocial Media Manager
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Duquesne University
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