1. Grand Canyon University
  2. Program
  3. Bachelors
  4. BS in Applied Marketing and Advertising

BS in Applied Marketing and Advertising

4 Years On Campus Bachelors Program

Grand Canyon University

Program Overview

As a Bachelor of Science in Applied Marketing and Advertising student at GCU, you ll build on your business knowledge to refine your critical analysis and problem-solving skills, as well as learn to apply a values-based Christian worldview. You ll have the chance to examine all aspects of traditional and digital marketing, including: audience segmentation, design, pricing, promotion, distribution, strategy timelines, customer relationship management and more.

Program Key Stats

$16500 (Annu


57 %

Eligibility Criteria

BCC - CCC
2 - 2.4
18 - 22
55 - 60

900 - 1150
28 - 30
6.5
90

Additional Information & Requirements

Transcripts from the previously attended schools, Official high school transcripts, SAT and ACT test scores, English language profeciency scores (with a minimumscore of 69 for TOEFL and 6.0 for IELTS)

Career Options

  • Marketing managers
  • Sales managers
  • Market research analysts
  • Digital marketing specialists

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