BA or BS Marketing

4 Years On Campus Bachelors Program

Illinois State University

Program Overview

The basic curriculum is designed to thoroughly acquaint Marketing majors with the broad field of marketing and to allow focused study in narrower subfields, depending upon the students' interests and aptitudes. Students may choose Marketing electives from one or more of the following six career-track concentrations: Advertising/Promotion, Business/Industrial Marketing, Marketing Research, Retailing/Distribution, Selling/Sales Management, and Services Marketing.

Program Key Stats

$27,751 (Annual cost)
$ 50
Aug Intake : 1st Nov


89 %
No
No

Eligibility Criteria

2.8
30
85

1160
6.5
79

Additional Information & Requirements

Career Options

  • Advertising Account Executive
  • Market Research Interviewer
  • Market Research Analyst
  • Management Trainee
  • Media Time Sales Representative
  • Consumer Affairs Director
  • Direct Mail Specialist
  • Consultant

Book Free Session with Our Admission Experts

Admission Experts