1. Marshall University
  2. Program
  3. Bachelors
  4. BBA in Marketing

BBA in Marketing

4 Years On Campus Bachelors Program

Marshall University

Program Overview

The job of Marketing is to get and keep customers by determining and satisfying customer needs and wants in a diverse market. This is done by making sure the company has the right products and/or services and that these are correctly promoted, distributed, and priced. The B.B.A. in Marketing prepares you to professionally carry out these responsibilities.

Program Key Stats

$26543 (Annual cost)



88 %

Eligibility Criteria

2.5
26
60

980
6.5
80

Additional Information & Requirements

Completed application for admission, A high school diploma (official transcript with graduation date required), An Overall Grade Point Average of at least 2.00 on a 4.00 scale and a composite score of at least 19 on the ACT or SAT equivalent; OR an Overall Grade Point Average of at least 3.00 on a 4.00 scale and a composite score of at least 16 on the ACT or SAT equivalent, Test scores: Internet-based TOEFL score of 78 or higher, Paper-based TOEFL score of 547 or higher, IELTS score of 6.0 or higher, MELAB - minimum score of 79%.

Career Options

  • Marketing
  • Banking
  • Education
  • Finance
  • Information analysis
  • Insurance
  • Risk management
  • Sales
  • Systems analysis

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