1. Sam Houston State University
  2. Program
  3. Bachelors
  4. BBA in Marketing

BBA in Marketing

4 Years On Campus Bachelors Program

Sam Houston State University

Program Overview

Marketing encompasses everything from developing a product/service/idea and deciding its price to determining where to sell it, how to get it there, and what it should look like on the shelf. But there s more: the marketing field also includes brand management, market research, and analysis of data related to business decisions. Of course, advertising, sales, and social media play a part in marketing too, along with so much more.

Program Key Stats

$9332 (Per Semester)



73 %

Eligibility Criteria

2.8
33
80

1070
6.5
79

Additional Information & Requirements

Complete application form, Send official secondary school or high school academic records (transcripts, mark sheets, graduation certificate), Submit an English proficiency test score- a TOEFL score of at least 79 (iBT or iBT Special Home Edition) or an IELTS of at least 6.5. SHSU is currently accepting Duolingo scores of at least 105.

Career Options

  • Business Owner
  • Corporate Manager
  • Sales Consultant
  • Retail Operations

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