1. San Francisco State University
  2. Program
  3. Bachelors
  4. Bachelor of Science in Business Administration Concentration in Marketing

Bachelor of Science in Business Administration Concentration in Marketing

4 Years On Campus Bachelors Program

San Francisco State University

Program Overview

A concentration in Marketing prepares students for career opportunities in business firms, non-profit organizations, or government agencies. The program provides a basic foundation of business concepts and practices, as well as specialized courses in advertising, public relations, retailing, sales, digital marketing, data analytics, branding, new product development and marketing research.

Program Key Stats

$16762 (Annual cost)



68 %

Eligibility Criteria

2.8
30
70

1000
6
61

Additional Information & Requirements

Complete high school transcript and proof of high school graduation with Minimum 2.5 GPA. TOEFL iBT Total Score 61, or IELTS Overall Score 6.0. SAT score of 550 in Evidence Based Reading and Writing section, ACT English Score 22, Financial Affidavit Form, proof of finances, and passport copy, SAT and ACT scores are not required, but they may be helpful.

Career Options

  • Advertising director
  • Retail manager
  • Chief marketing officer
  • Event manager
  • Marketing research analyst

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