1. Siena College
  2. Program
  3. Bachelors
  4. BS MARKETING COMMUNICATIONS AND DIGITAL MARKETING

BS MARKETING COMMUNICATIONS AND DIGITAL MARKETING

4 Years On Campus Bachelors Program

Siena College

Program Overview

Get more engaged with consumers using traditional and digital marketing tactics with a concentration in marketing communications and digital marketing. You'll learn how to develop effective, creative campaigns as well as persuasive presentations that demonstrate how your recommendations will achieve desired results. You'll tackle media planning and tactics across traditional, digital, mobile and social channels through hands-on, realistic projects and cases. Students who take on this concentration are ready to thrive in today's evolving and competitive marketing environment.

Program Key Stats

$39925 (Annual Fees)



Eligibility Criteria

2.8
33
80

1155
5.5

Additional Information & Requirements

ACT and SAT scores Average high school GPA of 3.5 or more, Original transcript of high school and college,statement of purpose, letter of recommendation, essay and TOEFL minimum 79, IELTS 6.5

Career Options

  • Marketing head
  • journalists
  • not-for- profits or NGOs positions
  • government and policy positions
  • cultural institutions head

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