1. Texas Wesleyan University
  2. Program
  3. Bachelors
  4. Marketing (B.B.A.)

Marketing (B.B.A.)

4 Years On Campus Bachelors Program

Texas Wesleyan University

Program Overview

The average consumer faces over 5,000 marketing messages a day. As a marketer, your job is to design communications that stand out from the masses and break through the clutter. Without marketing to help sell products, there is no business. As a business major in the marketing major, you,ll develop critical thinking skills and creativity to understand customers and how to communicate with them. We,ll teach you how to break through the marketing clutter in classes such as Retailing, Sales Management, Consumer Behavior, Contemporary Marketing Strategies and International Marketing.

Program Key Stats

$TBC (Annual cost)
$ 75
Rolling


46 %
No
No
No

Eligibility Criteria

2.8
27
60

920
6.0
68

Additional Information & Requirements

TOEFL (Test of English as a Foreign Language) score of 68/190/520 (internet, computer, paper-based) minimum (scores must be less than two years old), IELTS score of 6.0 minimum (must be less than two years old) or 5.0/5.5. 2.75 high school GPA or higher (on a 4.0 scale)

Career Options

  • Public Relations Manager
  • Market Research Analyst
  • Advertising Manager
  • Brand Manager
  • Media Buyer
  • Meeting
  • Convention and Event Planners
  • Chief Marketing Officer
  • Promotions Manager

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