1. University of Hartford
  2. Program
  3. Bachelors
  4. Bachelor in Business in Marketing

Bachelor in Business in Marketing

4 Years On Campus Bachelors Program

University of Hartford

Program Overview

The Barney School offers a major in Marketing for students aspiring to leadership positions in the private, public and non-profit sectors. The marketing specialization includes courses in Principles of Marketing, Consumer Behavior, Marketing Research, and upper-level courses in areas such as Marketing Communications, Retailing, and Sales Management. The curriculum is integrated through a capstone course in Marketing Strategy.

Program Key Stats

$43914 (Annual cost)



64 %

Eligibility Criteria

2.5
27
60

1070
6.5
80

Additional Information & Requirements

Completed High School with a score of 70% (out of 100), IELTS of 6.0, TOEFL ibT of 80, Pearsons of 58, Letters of Recommendation, GCSE or GCE English Pass (syllabus A) with grade of A, B or C, Mathematics, Natural/Physical Science and Social Science, GPA of 2.75 (out of 4.0), IB English A1 or A2 with grade of 3 or higher, Academic Records and transcripts, IB English A1 or A2 with grade of 3 or higher, SAT Evidence based reading / writing 480 or higher.

Career Options

  • SR
  • Marketing Executive
  • Assistant Marketing Manager
  • Content Specialist
  • Marketing Head

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