Marketing Minor

4 Years On Campus Bachelors Program

University of Illinois Springfield

Program Overview

The goal of the marketing minor is to develop the knowledge and skills required to create, communicate, deliver, and exchange products and services that have value for customers, clients, partners, and society. Students in the minor explore areas in principles of marketing, consumer behavior, and research methods and analytics for marketing.

Program Key Stats

$631 (Per credit hour)



Eligibility Criteria

2.6

Additional Information & Requirements

Career Options

  • Business Professionals
  • Entrepreneurs
  • Health and Human Services Workers
  • Government Officials
  • Nonprofit Organization Leaders
  • Human Resources Managers

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