1. University of Pittsburgh
  2. Program
  3. Bachelors
  4. BSBA in Marketing

BSBA in Marketing

4 Years On Campus Bachelors Program

University of Pittsburgh

Program Overview

The major in marketing is designed to provide students with the conceptual background and practical skills necessary to address what new products a firm should introduce; how products should be priced; how best to identify channels of distribution; and how best to promote new and existing products, among many other business questions.

Program Key Stats

$31590 (Annual cost)
$ 45



55 %

Eligibility Criteria

3.1
43
80

1367
6.5
87

Additional Information & Requirements

Four years of high school math, Extracurricular Activities, Short Answer Questions and Letters of Recommendation, A review of the overall academic record,

Career Options

  • Sales and Customer Relations
  • Advertising and Public Relations
  • Product Management
  • Market Research
  • Purchasing
  • Brand Management

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