BA Strategic Communication

Strategic communication encompasses all aspects of public relations, advertising and marketing. In the Strategic Communication program at Western Colorado University, you'll acquire the ability to communicate consistently and effectively to a target audience. In the process, you'll develop skills in analytical thinking, writing, presentation, multimedia, and production. Through comprehensive coursework and hands-on experience in Western's state-of-the-art media production facilities, you'll have the knowledge and experience to become a charismatic and decisive communications leader in the professional world.