BA in Strategic Communication

4 Years On Campus Bachelors Program

Miami University Oxford

Program Overview

Strategic Communication is the study of how individuals and organizations use communication and media to negotiate their role in highly mediated societies. Public relations is a central aspect of strategic communication and involves the study of how organizations influence opinions and the behavior of key publics (e.g., employees, consumers, government, community, media) and how they try to respond and adapt to the concerns of these publics

Program Key Stats

$35400 (Annual cost)



87.9 %

Eligibility Criteria

2.9
30
80

1310
6.5
80

Additional Information & Requirements

Career Options

  • Research analyst
  • Customer service representative
  • Corporate communication director
  • Public information officer

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