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Step into the exciting world of modern marketing. La Trobe's Master of Marketing equips you with the skills and knowledge required for a broad range of general and specialised marketing roles. Learn about the latest marketing theories, strategies and technologies. You'll also have the chance to pursue advanced specialisations such as research and business analytics. You'll learn: Marketing management, Customer relationship management (CRM), Digital marketing and Market research.
An Australian Bachelor degree (or its equivalent), Prior learning developed through relevant work experience or professional accreditation, IELTS (Academic) score of 6.5 with no individual band score less than 6.0, TOEFL iBT of 79 with 13 in Reading, 12 in Listening, 18 in Speaking and 21 in Writing, PTE Academic of 58 with no communicative skill score less than 50, CAE of 176 with no less than 169 in any component, CPE of 169 with no less than 169 in any componentMarketing managerBrand managerCustomer experience managerDigital marketing managerLecturer
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